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Salesforce CRM · USD

Information Technology · Software · US listing · 🇺🇸 United States

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214.94

+0.60%

Close of 9 Nov 2026, in USD

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About Salesforce

From its filings with the US Securities and Exchange Commission

SEC filings

Salesforce is based in San Francisco, California and is incorporated in Delaware. Its shares trade on NYSE under the ticker CRM. It is a member of the S&P 500 and Dow Jones. The SEC classifies its business as prepackaged software. In the fiscal year to 31 January 2026, it reported revenue of $41.52bn and net income of $7.46bn. At that date it held total assets of $112.31bn and shareholders' equity of $59.14bn. By region, Americas accounted for 65.5%, followed by Europe at 24.1% and Asia Pacific at 10.4%.

In its own words

Salesforce, Inc. (“Salesforce,” the “Company,” “we” or “our”) is a global leader in customer relationship management (“CRM”) technology, helping organizations of any size become agentic enterprises. Founded in 1999, we bring humans, agents, applications, and data together on a trusted, unified platform to unlock growth and innovation.

Our artificial intelligence (“AI”) powered Agentforce 360 Platform unites our offerings — spanning sales, service, marketing, commerce, collaboration, data management, integration, analytics, IT service, industry verticals and more — on a single, intelligent platform for trusted enterprise execution. We unify and harmonize across systems, applications and devices to create a complete view of customers. With this single source of customer truth powering agents, teams can be more responsive, productive and efficient and deliver AI-powered, personalized and automated experiences across every channel. With Agentforce, the agentic layer of the Agentforce 360 Platform, our customers can build and deploy always-on digital labor for employees and customers, leveraging autonomous AI agents across business functions that aim to increase productivity, lower costs and drive operational efficiencies. With Agentforce, AI is embedded in the flow of work — in the applications that our customers already use every day. Every Agentforce-embedded application now reasons, learns, and takes action alongside users.

Quoted from its 10-K, filed 2 Mar 2026. Read the filing on SEC.gov ↗

Company facts

Sector
Information Technology
Industry
Software
Listed since
23 Jun 2004
Employees
83,334
Head office
SALESFORCE TOWER, SAN FRANCISCO, CA, 94105
Incorporated in
DE
Classification
Services-Prepackaged Software
Filer status
Large accelerated filer

Leadership

Pay as last reported

  • Mr. Marc BenioffChairman of the Board, Chief Executive Officer, Co-Founder, since 1999$55.1m
  • Ms. Robin WashingtonPresident, Chief Financial Officer, Chief Operating Officer, Director, since 2013$574,900
  • Mr. Miguel MilanoPresident and Chief Revenue Officer
  • Mr. Sabastian NilesPresident, Chief Legal Officer$14.1m
  • Mr. David SchmaierPresident and Chief Product and Impact Officer
  • Mr. Srinivas TallapragadaPresident and Chief Engineering Officer and Customer Success Officer$18.2m
  • Mr. Parker HarrisDirector, Chief Technology Officer, Slack and Co-Founder, since 2004$15.5m
  • Mr. Sundeep ReddyExecutive Vice President, Chief Accounting Officer
  • Mr. Arnold DonaldLead Independent Director$374,900
  • Ms. Amy ChangDirector
  • Mr. David KirkDirector
  • Ms. Laura AlberIndependent Director$374,900

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
84
Environment
94
Social
95
Governance
64
Direct emissions (scope 1)
3,000 t
Energy emissions (scope 2)
315,000 t
Value chain emissions (scope 3)
1,122,000 t
Women in the workforce
36.1%
Carbon reduction policy
Yes
Human rights policy
Yes

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Leading provider of cloud-based customer relationship management (CRM) software.
  • Strong brand reputation and market presence globally.
  • Diverse product portfolio catering to various industries and business sizes.
  • Well-established customer base including renowned companies.

Weaknesses

  • High dependence on subscription-based revenue model, making the company vulnerable to economic downturns.
  • Relatively higher pricing compared to some competitors, potentially limiting market penetration.
  • Limited presence in certain geographic regions, reducing accessibility for potential customers.
  • Requires effective training and support for customers to fully utilize platform capabilities.

Opportunities

  • Growing demand for CRM solutions as businesses increasingly focus on customer-centric approaches.
  • Expansion into emerging markets, such as Asia-Pacific, presents an opportunity for increased revenue.
  • Integration of artificial intelligence (AI) and machine learning (ML) technologies to enhance CRM capabilities.
  • Acquisitions or partnerships to diversify product offerings and widen customer reach.

Threats

  • Intense competition from established CRM providers and emerging startups.
  • Rapid technological advancements may lead to outdated offerings if not quickly adapted.
  • Potential data security breaches that could negatively impact customer trust and loyalty.
  • Regulations and compliance requirements regarding data privacy may restrict certain functionalities and operations.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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