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About Codeifai
Its shares trade on ASX under the ticker CDE.AX. It has been listed since 7 March 2005. In the fiscal year to 31 December 2025, it reported revenue of A$598,500 and a net loss of A$6.2m. At that date it held total assets of A$6.0m and shareholders' equity of A$1.3m.
YPB Group Ltd. engages in the provision of covert brand protection and security systems for brand owners, Original Equipment Manufacturer (OEM) and government agencies. The company is headquartered in Sydney, New South Wales. The company went IPO on 2005-03-07. The principal activities of the Company include providing brand protection and consumer engagement solutions for businesses and governments across all sectors and markets. The firm provides a range of products and services, including a digital engagement platform that provides brand engagement with end consumers to promote product authenticity; covert forensic products which are invisible particles (tracers) fused into a product or packaging during or after the manufacturing process and are detectable using the Company’s proprietary scanner or using an app on a smartphone device. The firm also provides forensic laboratory services for the examination of counterfeit products and brand protection labelling solutions effective for sellers, brands and product owners.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Industrials
- Industry
- Professional Services
- Listed since
- 7 Mar 2005
- Website
- ypbsystems.com ↗
Leadership
Pay as last reported
- Mr. John HoustonExecutive Chairman of the Board, since 2014A$479,383
- Mr. Adrian TanChief Financial OfficerA$425,522
- Ms. Shelby ColemanJoint Company Secretary
- Mrs. Lucy RoweCompany Secretary
- Mr. Colin TurnerDirector
- Mr. Su SuIndependent Non-Executive DirectorA$5,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- YPB Group Ltd provides covert forensic products for brand protection and security systems in Australia.
- The digital engagement platform promotes product authenticity and consumer engagement for businesses globally.
- Forensic laboratory services examine counterfeit products for brand owners worldwide.
Weaknesses
- The company's principal activities are limited to brand protection and security systems without diversification.
- YPB Group Ltd's business is concentrated in the Australasian market with limited global presence.
- The firm relies on proprietary scanner technology for detecting invisible tracers in products.
Opportunities
- Expanding into the European market for brand protection services could increase market share.
- Growing demand for anti-counterfeiting solutions in the pharmaceutical industry presents new opportunities.
- The digital engagement platform can be adapted for use in the automotive sector.
Threats
- Increasing competition from other security system providers in the Australasian market.
- Rising costs of forensic laboratory services could reduce profit margins.
- New regulations on product labeling may require significant investment in compliance.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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