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CarGurus CARG · USD

Communication Services · US listing · 🇺🇸 United States

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34.55

+2.40%

Close of 9 Nov 2026, in USD

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About CarGurus

From its filings with the US Securities and Exchange Commission

SEC filings

CarGurus is based in Boston, Massachusetts and is incorporated in Delaware. Its shares trade on Nasdaq under the ticker CARG. The SEC classifies its business as computer processing & data preparation. In the fiscal year to 31 December 2025, it reported revenue of $907.0m and net income of $155.9m. At that date it held total assets of $661.9m and shareholders' equity of $374.2m. By region, UNITED STATES accounted for 91.2%, followed by Exit of Certain International Markets at 8.8%.

In its own words

CarGurus is a multinational automotive platform helping consumers and dealers confidently buy and sell vehicles. Founded in 2006 with a mission to bring more trust and transparency to car shopping, CarGurus is the No. 1 visited automotive shopping site in the U.S.1 with the largest selection of inventory and network of dealers2. CarGurus’ selection, trusted automotive insights, and data-driven products and solutions support each shopper’s journey — from online research and shopping to in-dealership decisions — to empower them at every step. CarGurus provides dealers a personalized, predictive intelligence platform with software solutions that helps them run their businesses more efficiently and profitably at all stages of inventory acquisition and pricing, marketing, and conversion to sale.

1 Similarweb: Traffic Insights (Cars.com, Autotrader.com, TrueCar.com, CARFAX.com Listings (defined as CARFAX.com Total Visits minus Vehicle History Reports)), Q4 2025, U.S.

Through our platform’s evolution, our ultimate goal remains the same: to empower our customers by giving them all the technology and information they need to buy or sell any car, anywhere, at the right price, and in the right way for them. At CarGurus, we give people the power to reach their destination.

Quoted from its 10-K, filed 19 Feb 2026. Read the filing on SEC.gov ↗

Company facts

Sector
Communication Services
Industry
Interactive Media & Services
Listed since
12 Oct 2017
Employees
1,218
Head office
1001 BOYLSTON STREET, BOSTON, MA, 02115
Incorporated in
DE
Classification
Services-Computer Processing & Data Preparation
Filer status
Large accelerated filer

Leadership

Pay as last reported

  • Mr. Langley SteinertExecutive Chairman of the Board, Founder$2.5m
  • Mr. Samuel ZalesPresident, Chief Operating Officer$4.9m
  • Mr. Jason TrevisanChief Executive Officer, Interim Principal Financial Officer, Principal Accounting Officer, Treasurer, Director, since 2015$7.8m
  • Mr. Zachary HallowellChief Executive Officer - CarOffer$3.3m
  • Ms. Jennifer HansonChief People Officer
  • Mr. Matthew QuinnChief Technology Officer$2.8m
  • Ms. Dafna SarnoffChief Marketing Officer$2.6m
  • Mr. Javier ZamoraGeneral Counsel, Corporate Secretary
  • Mr. Ismail ElshareefChief Product Officer$2.7m
  • Mr. Steven ConineIndependent Director$219,981
  • Mr. Manik GuptaIndependent Director$224,981
  • Ms. Lori HickokIndependent Director$234,981

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
36
Environment
25
Social
73
Governance
9
Carbon reduction policy
No
Human rights policy
No

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • CarGurus Inc possesses a robust market presence and enjoys high brand recognition in the automotive industry. It has established itself as a leading online marketplace for new and used vehicles, attracting a large user base of both buyers and sellers.
  • The company operates on an advanced and user-friendly technology platform, enabling seamless vehicle listings, comprehensive search functionalities, and efficient communication between buyers and sellers. This technology advantage enhances the user experience and strengthens CarGurus' competitive position.

Weaknesses

  • CarGurus heavily relies on external advertising and marketing channels to attract potential customers. This dependency exposes the company to fluctuations in advertising costs and the risk of losing market share if these channels become less effective or expensive.
  • CarGurus faces intense competition from other online automotive marketplaces, such as Autotrader and Cars.com. This competitive landscape could impact the company's ability to attract and retain users, potentially leading to a decrease in market share and revenue.

Opportunities

  • The increasing trend of consumers shifting towards online vehicle shopping presents an opportunity for CarGurus to expand its user base and revenue. By capitalizing on this growing demand, the company can attract more buyers and sellers to its platform.
  • CarGurus has the potential to expand its operations into new international markets. By localizing its platform and adapting to regional preferences, the company can tap into various global markets and diversify its revenue streams, mitigating the risk of over-reliance on one specific market.

Threats

  • CarGurus' business could be adversely affected by an economic downturn, leading to reduced consumer spending on vehicles and related services. This threat highlights the need for the company to adapt its strategies and offerings to cater to changing market conditions.
  • Changes in regulations governing the automotive industry or legal challenges related to data protection, consumer rights, or competition could pose significant threats to CarGurus' operations. The company must closely monitor and adhere to evolving legal requirements to avoid disruptions or penalties.

Sources and methodology

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