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About Bubs Australia
Its shares trade on ASX under the ticker BUB.AX. It has been listed since 5 October 1993. In the fiscal year to 30 June 2026, it reported revenue of A$111.9m and a net loss of A$4.6m. At that date it held total assets of A$72.2m and shareholders' equity of A$39.0m.
Bubs Australia Ltd. is a holding company, which offers organic baby food, goat milk infant formula and fresh dairy products. The company is headquartered in Frenchs Forest, New South Wales. The firm produces organic infant food products under the BUBS brand. Its products include first and second stage fruit and vegetable purees, protein meals, cereals and healthy toddler snacks. The recipes are based on organic ingredients, such as blueberries, banana and pumpkin, with a menu, including grains, such as quinoa and amaranth. The company also produces BUBS ADVANCED PLUS+ Goat Milk formula, which is made in Australia and is available in over three stages from infant to toddler. The company blends goat whey protein with a daily intake of essential fatty acids, vitamins, amino acids and prebiotics. Its products are sold across Australia in various retail outlets, including supermarkets, organic and health food stores. Its products are also sold in Chinese cross-border e-commerce platforms.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Food Products
- Listed since
- 5 Oct 1993
- Employees
- 36
- Website
- bubsaustralia.com ↗
Leadership
Pay as last reported
- Ms. Katrina RathieNon-Executive Independent Chairman of the BoardA$232,696
- Mr. Reginald WeineChief Executive Officer, Managing Director, Director, since 2023A$1.0m
- Ms. Naomi VerloopChief Financial Officer
- Mr. Richard PaineChief Operating OfficerA$548,708
- Mr. Peter CopeCompany Secretary
- Mr. Jay StephensonDirector, since 2015A$15,000
- Mr. Steve LinNon-Executive DirectorA$40,000
- Mr. Paul JensenIndependent Non-Executive DirectorA$141,525
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 13
- Environment
- 2
- Social
- 22
- Governance
- 13
- Women in the workforce
- 53%
- Carbon reduction policy
- No
- Human rights policy
- No
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Bubs Australia Ltd boasts a strong brand reputation in the market, backed by its commitment to producing high-quality products. The company's extensive product range, including organic nutritional products for infants and young children, is a significant strength. Bubs Australia Ltd's distribution network is also robust, enabling its products to reach a wide customer base both domestically and internationally. Furthermore, the company has a dedicated and experienced management team, contributing to its overall success.
Weaknesses
- One of the weaknesses of Bubs Australia Ltd is its relatively small market share compared to some of its competitors. This may limit its ability to fully capitalize on economies of scale and potentially hinder its growth prospects. Additionally, the company heavily relies on third-party distributors, which could impact its control over distribution channels and pricing. Bubs Australia Ltd also faces the challenge of effectively managing its supply chain to ensure consistent product availability.
Opportunities
- Bubs Australia Ltd can leverage the growing trend towards organic and natural products, particularly in the infant and toddler nutrition sector. Expanding its product offerings and venturing into new markets, such as Asia, presents significant opportunities for growth. Moreover, Bubs Australia Ltd can capitalize on the rising demand for online purchasing, further expanding its distribution channels and customer reach. Collaborating with key influencers and implementing targeted marketing campaigns can also enhance brand visibility and awareness.
Threats
- Bubs Australia Ltd faces intense competition from both local and international players operating in the same market segment. This poses a threat to the company's market share and profitability. Additionally, changes in government regulations and trade policies, especially in international markets, may impact the company's ability to export its products. Fluctuations in exchange rates and raw material prices also pose risks to Bubs Australia Ltd's financial performance. Furthermore, any negative publicity or product recalls can significantly damage the brand's reputation and consumer trust.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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