British American Tobacco plc BATS.L · GBp
Consumer Staples · Tobacco · LSE · 🇬🇧 United Kingdom
FTSE 100
4,477.00p
-1.97%
Close of 9 Nov 2026, in pence
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About British American Tobacco plc
Its shares trade on LSE under the ticker BATS.L. It has been listed since 29 January 1962. It is a member of the FTSE 100. In the fiscal year to 31 December 2025, it reported revenue of £25.61bn and net income of £7.76bn. At that date it held total assets of £109.29bn and shareholders' equity of £47.93bn.
British American Tobacco plc is a holding company, which engages in the manufacture and distribution of tobacco products. is a holding company. The firm is a multi-category consumer goods company that provides tobacco and nicotine products. Its Potentially Reduced-Risk Products (PRRP) include vapour, tobacco heating products (THP), modern oral products including tobacco-free nicotine pouches, as well as traditional oral products such as snus and moist snuff. Its THP includes glo, neo sticks and its hybrid products; vapour products include vype, vuse, ten motives and ViP, and modern oral includes white modern oral brands of EPOK, Lyft and Velo. The Company’s segments include United States of America, Americas and Sub-Saharan Africa, Europe and North Africa, and Asia-Pacific and Middle East. The Company’s international and local cigarette brands include Vogue, Viceroy, Kool, Peter Stuyvesant, Craven A, Benson & Hedges, John Player Gold Leaf, State Express 555 and Shuang Xi.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Tobacco
- Listed since
- 29 Jan 1962
- Employees
- 55,329
- Website
- bat.com ↗
Leadership
Pay as last reported
- Mr. Luc JobinIndependent Chairman of the Board, since 2003£728,000
- Mr. Tadeu MarrocoChief Executive Officer, Executive Director, since 2014£6.0m
- Mr. Javed IqbalInterim Chief Financial Officer, Director - Digital and Information
- Mr. David WaterfieldPresident and Chief Executive Officer of Reynolds American Inc
- Mr. Johan VandermeulenChief Operating Officer
- Dr. Cora Koppe-StahrenbergChief People Officer
- Mr. Luciano CominChief Marketing Officer
- Mr. Jerome AbelmanDirector - Legal and General Counsel
- Mr. Paul MccroryDirector - Legal and General Counsel - Designate
- Mr. James BarrettDirector - Business Development
- Mr. Michael DijanosicRegional Director, Asia Pacific, Middle East and Africa
- Mr. Zafar KhanDirector - Operations, since 2021
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 86
- Environment
- 86
- Social
- 87
- Governance
- 84
- Direct emissions (scope 1)
- 237,000 t
- Energy emissions (scope 2)
- 325,000 t
- Value chain emissions (scope 3)
- 5,479,000 t
- Women in the workforce
- 34%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- British American Tobacco PLC (BAT) is one of the leading global tobacco companies, with a strong market presence and brand portfolio. The company has a long-standing history and heritage, which contributes to its strong reputation and consumer trust. BAT has a diverse range of tobacco products, catering to different market segments and consumer preferences.
- BAT has a robust distribution network, enabling it to effectively reach its consumers worldwide. The company has a strong financial position, allowing it to invest in research and development, marketing activities, and strategic acquisitions. BAT's strong focus on innovation has resulted in the development of new tobacco products and reduced-risk alternatives, adapting to evolving consumer preferences and regulatory changes.
Weaknesses
- BAT, like other tobacco companies, faces various challenges due to increased regulatory scrutiny and declining smoking prevalence in many markets. The negative health effects associated with tobacco consumption also pose a significant challenge to the industry. Additionally, BAT has a dependence on traditional tobacco products, making it vulnerable to potential shifts in consumer behavior towards alternative products or smoking cessation.
Opportunities
- BAT can capitalize on the growing demand for reduced-risk alternatives to traditional cigarettes, such as e-cigarettes and heated tobacco products. The company can leverage its strong brand portfolio and global presence to expand its market share in emerging markets, where tobacco consumption rates remain relatively high. BAT can also explore strategic partnerships and collaborations to expand its product offerings and diversify into related industries, such as the cannabis market.
Threats
- BAT operates in a highly regulated industry, facing increasing restrictions on tobacco advertising, packaging, and product promotion. The ongoing public health campaigns and anti-smoking initiatives pose a threat to tobacco companies, including BAT. Shifting societal attitudes towards smoking and health consciousness may result in further declines in tobacco consumption. BAT also faces competition from both traditional tobacco companies and emerging players in the reduced-risk product segment.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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