57.50
+3.73%
Close of 9 Nov 2026, in USD
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About Atlanta Braves Holdings
From its filings with the US Securities and Exchange Commission
Atlanta Braves Holdings is based in Atlanta, Georgia and is incorporated in Nevada. Its shares trade on Nasdaq under the ticker BATRA. The SEC classifies its business as amusement & recreation services. In the fiscal year to 31 December 2025, it reported revenue of $732.5m and a net loss of $23.4m. At that date it held total assets of $1.61bn and shareholders' equity of $526.0m.
Atlanta Braves Holdings, Inc. (“Atlanta Braves Holdings,” “the Company,” “us,” “we,” or “our”) is primarily comprised of Braves Holdings, LLC (“Braves Holdings”), a wholly-owned subsidiary, and corporate cash.
On July 18, 2023, Liberty Media Corporation (“Liberty” or “Liberty Media”), the then current parent organization of the Company, completed the previously announced redemption of each outstanding share of its Liberty Braves common stock in exchange for one share of the corresponding series of common stock of a newly formed entity, Atlanta Braves Holdings (the “Split-Off”). The Split-Off was intended to be tax-free to holders of Liberty Braves common stock and in September 2024, the Internal Revenue Service completed its review of the Split-Off and notified Liberty that it agreed with the non-taxable characterization of the transaction.
The intergroup interests in the Liberty Braves Group held by subsidiaries of Liberty prior to the Split-Off were settled through attribution of Atlanta Braves Holdings Series C common stock and subsequently sold in the secondary market. Atlanta Braves Holdings did not receive any of the proceeds from the sale of our common stock by these subsidiaries of Liberty. Following this transaction, neither Liberty nor Atlanta Braves Holdings has any continuing stock ownership, beneficial or otherwise, in the other.
Quoted from its 10-K, filed 26 Feb 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Communication Services
- Industry
- Entertainment
- Listed since
- 19 Jul 2023
- Employees
- 1,610
- Head office
- 755 BATTERY AVENUE SE, ATLANTA, GA, 30339
- Incorporated in
- NV
- Classification
- Services-Amusement & Recreation Services
- Filer status
- Large accelerated filer
Leadership
Pay as last reported
- Mr. Terence McguirkChairman of the Board, President, Chief Executive Officer, since 2023$4.3m
- Ms. Jill RobinsonChief Financial Officer, Executive Vice President, Treasurer$1.8m
- Mr. Gregory HellerExecutive Vice President, Chief Legal Officer, Secretary$1.8m
- Mr. Michael PlantExecutive Vice President - Development, President and Chief Executive Officer of Atlanta Braves Development Company$2.7m
- Ms. Deretta RhodesExecutive Vice President, Chief Culture Officer
- Mr. Derek SchillerExecutive Vice President - Business, President and Chief Executive Officer of Atlanta Braves$3.9m
- Mr. Brian DeevyIndependent Director$255,000
- Ms. Wonya LucasIndependent Director$250,000
- Ms. Diana MurphyIndependent Director$250,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 18
- Environment
- 12
- Social
- 34
- Governance
- 8
- Carbon reduction policy
- No
- Human rights policy
- No
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Atlanta Braves Holdings owns the Atlanta Braves baseball team and The Battery Atlanta mixed-use development.
- The company operates in two key segments: Baseball and Mixed-Use Development.
- The Battery Atlanta project includes retail, office, hotel, and entertainment operations.
Weaknesses
- The company's business is heavily dependent on the success of the Atlanta Braves baseball team.
- The Mixed-Use Development segment requires significant capital investment for ongoing operations.
- The company's IPO was recently held on 19 July 2023, indicating limited market history.
Opportunities
- The Battery Atlanta development can expand retail and entertainment offerings to attract more visitors.
- The company can leverage the Braves' popularity to increase ticket sales and sponsorships.
- The Mixed-Use Development segment can grow through additional real estate projects in the region.
Threats
- The company faces competition from other MLB teams and entertainment venues in the Atlanta area.
- Economic downturns could reduce consumer spending on entertainment and sports events.
- The company's reliance on a single sports team increases vulnerability to team performance issues.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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