30.89
+1.75%
Close of 9 Nov 2026, in USD
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About Associated Banc-
From its filings with the US Securities and Exchange Commission
Associated Banc- is based in Green Bay, Wisconsin and is incorporated in Wisconsin. Its shares trade on NYSE under the ticker ASB. The SEC classifies its business as state commercial banks. In the fiscal year to 31 December 2023, it reported revenue of $1.10bn.
Associated Banc-Corp is a bank holding company registered pursuant to the BHC Act. Our bank subsidiary, Associated Bank, traces its history back to the founding of the Bank of Neenah in 1861. We were incorporated in Wisconsin in 1964 and were inactive until 1969 when permission was received from the Federal Reserve to acquire three banks. At December 31, 2025, we owned one nationally chartered commercial bank headquartered in Green Bay, Wisconsin, which serves local communities across the upper Midwest, one nationally chartered trust company headquartered in Milwaukee, Wisconsin, and 12 limited purpose banking and nonbanking subsidiaries either located in or conducting business primarily in our four-state branch footprint (Wisconsin, Illinois, Minnesota, and Missouri) that are closely related or incidental to the business of banking or financial in nature. Measured by total assets reported at December 31, 2025, we are the largest bank holding company headquartered in Wisconsin.
Through Associated Bank and various nonbanking subsidiaries, we provide a broad array of banking and nonbanking products and services to individuals and businesses through 184 banking branches as of December 31, 2025, serving more than 100 communities, primarily within our four-state branch footprint. Our business is primarily relationship-driven and is organized into three reportable segments: Corporate and Commercial Specialty; Community, Consumer, and Business; and Risk Management and Shared Services.
Quoted from its 10-K, filed 12 Feb 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Financials
- Industry
- Banks
- Listed since
- 17 Mar 1980
- Employees
- 4,000
- Website
- associatedbank.com ↗
- Head office
- 433 MAIN STREET, GREEN BAY, WI, 54301
- Incorporated in
- WI
- Classification
- State Commercial Banks
- Filer status
- Large accelerated filer
Leadership
Pay as last reported
- Mr. John WilliamsIndependent Chairman of the Board$308,000
- Mr. Andrew HarmeningPresident, Chief Executive Officer, Director, since 2021$5.5m
- Mr. Derek MeyerChief Financial Officer, Executive Vice President$1.7m
- Mr. Julio MansoChief Human Resources Officer
- Mr. Terry WilliamsExecutive Vice President, Chief Information Officer
- Mr. Bryan CarsonExecutive Vice President, Chief Product and Marketing Officer
- Ms. Nicole KitowskiExecutive Vice President, Chief Risk Officer
- Mr. Randall EricksonExecutive Vice President, General Counsel, Corporate Secretary$1.4m
- Mr. Patrick AhernExecutive Vice President, Chief Credit Officer
- Mr. Matthew BraegerExecutive Vice President, Chief Audit Executive
- Mr. Dennis DeloyeExecutive Vice President, Head of Community Markets and Regional President Northeast Wisconsin
- Ms. Jayne HladioExecutive Vice President, President of Private Wealth
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 63
- Environment
- 23
- Social
- 99
- Governance
- 68
- Direct emissions (scope 1)
- 4,081 t
- Energy emissions (scope 2)
- 14,839 t
- Women in the workforce
- 61.5%
- Carbon reduction policy
- No
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Associated Banc-Corp has a strong market presence with a wide network of branches and ATMs, enabling convenient access to its services for customers.
- The company has a diversified revenue stream, offering a range of financial products and services such as commercial banking, wealth management, and mortgage banking. This diversity helps to mitigate risks and ensures a stable income.
- Associated Banc-Corp boasts a well-established brand with a long history in the banking industry, building trust and reliability amongst its customer base.
Weaknesses
- One of the weaknesses of Associated Banc-Corp is its relatively high operating expenses, which may impact its profitability and financial performance compared to some competitors.
- The company has limited international presence, primarily operating within the United States. This lack of global diversification could expose Associated Banc-Corp to economic fluctuations within the US market.
Opportunities
- Associated Banc-Corp can capitalize on the growing demand for digital banking services by investing in technology and enhancing its online and mobile banking platforms.
- There is an opportunity for the company to expand its market share by focusing on niche markets or untapped geographical regions where it currently has limited presence.
- The recent wave of mergers and acquisitions in the banking industry provides an opportunity for Associated Banc-Corp to explore strategic partnerships or acquisitions that can strengthen its position in the market.
Threats
- One of the threats facing Associated Banc-Corp is increased competition from both traditional banks and fintech startups, which may challenge its market share and profitability.
- Changes in regulations and compliance requirements can pose a threat to the company's operations, as non-compliance can lead to penalties and reputational damage.
- Economic uncertainties and market volatility can adversely affect Associated Banc-Corp's financial performance and ability to attract new customers or retain existing ones.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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