300.00p
-0.50%
Close of 9 Nov 2026, in pence
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About Applied Nutrition
Its shares trade on LSE under the ticker APN.L. It has been listed since 24 October 2024. In the fiscal year to 31 July 2025, it reported revenue of £107.1m and net income of £21.1m. At that date it held total assets of £75.0m and shareholders' equity of £54.3m.
Applied Nutrition PLC is a GB-based company operating in Personal Care Products industry. The company is headquartered in Liverpool, Merseyside. The company went IPO on 2024-10-24. Applied Nutrition plc is a sports nutrition, health and wellness brand, which formulates and creates nutrition products targeted at a range of consumers. The firm has developed four ranges under the umbrella of the Applied Nutrition brand, each targeting a different consumer group with distinct products. These are Applied Nutrition, All Black Everything (ABE), BodyFuel, and Endurance. Its product categories include Protein, Pre-workout, Grab-and-Go, Health and wellness, Weight management, and Intra-workout. Protein includes a variety of protein-based products including Critical Whey, Diet Whey, Beef-XP and ISO-XP. Pre-workout comprises products designed to increase physical performance and reduce tiredness while training, such as ABE Powder. Grab-and-Go includes convenience products such as ABE cans and BodyFuel Hydration. Health and wellness comprise vitamin capsules and other supplements (such as Collagen) which helps muscle recovery, wellness and general health.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Personal Care Products
- Listed since
- 24 Oct 2024
- Employees
- 84
- Website
- appliednutrition.uk ↗
Leadership
Pay as last reported
- Mr. Andrew BellIndependent Non-Executive Chairman of the Board£17,896
- Mr. Thomas RyderChief Executive Officer, Executive Director, since 2014£228,000
- Mr. Joseph PollardChief Financial Officer, Executive Director, since 2021£156,819
- Mr. Aaron HeidebreichtChief Executive Officer of Applied Nutrition USA£181,900
- Mr. Steven GraniteChief Operating Officer, Executive Director, since 2021£141,400
- Mr. Anthony BuffinIndependent Non-Executive Director£39,999
- Mrs. Marnie-Jane MillardSenior Independent Non-Executive Director£7,846
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Applied Nutrition PLC operates in the UK personal care products industry with 84 employees.
- The firm developed four distinct ranges including Applied Nutrition, All Black Everything, BodyFuel, and Endurance.
- Product categories cover Protein, Pre-workout, Grab-and-Go, Health and wellness, Weight management, and Intra-workout segments.
Weaknesses
- The company is headquartered in Liverpool, Merseyside, which limits its immediate local market presence.
- Applied Nutrition PLC went public on 24 October 2024, indicating a very recent market entry.
- The business description cuts off before detailing the full scope of its health and wellness offerings.
Opportunities
- Expanding the Protein range with products like Critical Whey, Diet Whey, Beef-XP, and ISO-XP.
- Growing the Pre-workout segment by promoting ABE Powder to increase physical performance among athletes.
- Enhancing the Grab-and-Go category by introducing more convenience products such as ABE cans and BodyFuel Hydration.
Threats
- Intense competition within the sports nutrition and health and wellness brand sector in Great Britain.
- Consumer shifts away from traditional protein-based products toward alternative wellness supplements and vitamin capsules.
- Economic pressures affecting discretionary spending on premium supplements like Collagen and other muscle recovery aids.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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