17.32
+3.71%
Close of 9 Nov 2026, in USD
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About Amplitude
From its filings with the US Securities and Exchange Commission
Amplitude is based in San Francisco, California and is incorporated in Delaware. Its shares trade on Nasdaq under the ticker AMPL. The SEC classifies its business as prepackaged software. In the fiscal year to 31 December 2025, it reported revenue of $343.2m and a net loss of $88.5m. At that date it held total assets of $420.7m and shareholders' equity of $245.3m. By region, United States accounted for 61.1%, followed by International [Member] at 38.9%.
Founded in 2012, Amplitude is driving the evolution of AI analytics as part of our mission to help companies build better products and digital experiences.
We believe we were the first company to recognize that traditional analytics tools were built for websites and marketing campaigns, not for understanding how people engage with digital products. That’s why we built an AI Analytics Platform designed specifically to analyze behavioral data and provide real-time, actionable insights that drive business outcomes.
Today, our platform goes far beyond standalone analytics. It unifies Analytics, Session Replay, Feature Experimentation, Web Experimentation, Audience Activation, Guides and Surveys, AI Agents, Amplitude Model Context Protocol ("MCP"), AI Visibility, AI Feedback and Automated Insights, allowing teams to seamlessly move from data to insights to actions—all in one place.
The platform is more than a collection of independent products. They all work better together, creating a powerful feedback loop where each component enhances the others. This integrated approach helps businesses to not just track and measure user behavior, but actively improve engagement, retention, and monetization.
Quoted from its 10-K, filed 19 Feb 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Information Technology
- Industry
- Software
- Listed since
- 28 Sept 2021
- Employees
- 780
- Website
- amplitude.com ↗
- Head office
- 201 THIRD STREET, SUITE 200, SAN FRANCISCO, CA, 94103
- Incorporated in
- DE
- Classification
- Services-Prepackaged Software
- Filer status
- Large accelerated filer
Leadership
Pay as last reported
- Mr. Spenser SkatesChairperson of the Board, Chief Executive Officer, Co-Founder, since 2012$393,750
- Mr. Thomas HansenPresident$10.6m
- Mr. Curtis LiuCo-Founder, Chief Technology Officer, Director, since 2011$350,000
- Mr. Andrew CaseyChief Financial Officer, Treasurer$10.4m
- Mr. James WhitehurstLead Independent Director$217,332
- Mr. Ronald GillIndependent Director$215,332
- Mr. Patrick GradyIndependent Director$188,332
- Ms. Erica SchultzIndependent Director$192,332
- Mr. Tien TzuoIndependent Director
- Ms. Catherine WongIndependent Director$196,665
- Mr. John StreppaHead of Investor Relations, since 2024
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 29
- Environment
- 15
- Social
- 60
- Governance
- 11
- Women in the workforce
- 45%
- Carbon reduction policy
- No
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Amplitude Inc has several strengths that contribute to its competitive advantage. These include:
Weaknesses
- Despite its strengths, Amplitude Inc also faces certain weaknesses that may hinder its performance. These include:
Opportunities
- Amplitude Inc can capitalize on various opportunities to further its growth and success. These include:
Threats
- However, Amplitude Inc must also address potential threats that could impact its operations and profitability. These threats include:
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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