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Super Hi International Holding 9658.HK · HKD

Consumer Discretionary · HKEX · 🇭🇰 Hong Kong

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8.34

+1.09%

Close of 9 Nov 2026, in HKD

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About Super Hi International Holding

Its shares trade on HKEX under the ticker 9658.HK. It has been listed since 30 December 2022.

Super Hi International Holding Ltd. engages in the operation of Chinese cuisine restaurants primarily focusing on hot pot. The company employs 10,938 full-time employees The company went IPO on 2022-12-30. The firm is engaged in the operation of restaurants, delivery business, sales of condiment products and food ingredients located in overseas market outside Mainland China, Hong Kong, Macau and Taiwan. The firm operates Haidilao hot pot restaurants in the international market. The firm operates approximately 111 restaurants in 11 countries in Asia, North America, Europe and Oceania. The firm offers Japanese-style Hakata pork bone hotpot soup in Japan, the curry shrimp hotpot soup in Malaysia, the creamy pumpkin hotpot soup in Australia, the chicken hotpot soup in Indonesia, and the Thai-style Northeastern hotpot soup in Thailand. Its other foods include quail eggs wrapped in thin sheets of bean curd in Indonesia, molten cheese balls and braised pork skin in Thailand, and waterfall shredded potatoes, beef tripe, and beef tongue with rattan pepper in Korea.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Hotels, Restaurants & Leisure
Listed since
30 Dec 2022
Employees
10,938

Leadership

Pay as last reported

  • Ms. Ping ShuNon-Executive Chairlady of the Board$99,000
  • Ms. Lijuan YangChief Executive Officer, Executive Director, since 2024
  • Ms. Cong QuFinancial Director, Joint Company Secretary
  • Mr. Shaohua ZhouVice President, Senior Regional Manager
  • Mr. Kangwei ChenExecutive Director, since 2023$60,000
  • Mr. Yu LiExecutive Director, Senior Regional Manager, since 2023$291,000
  • Mr. Zongzheng LianExecutive Director, since 2023$60,000
  • Ms. Li LiuExecutive Director, since 2022$266,000
  • Mr. Sile ZhangExecutive Director, since 2023$60,000
  • Mr. Wenhai JiangProduct Director
  • Mr. Ching Kit ChengJoint Company Secretary
  • Mr. Jown Jing LienIndependent Non-Executive Director

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
47
Environment
70
Social
43
Governance
28
Direct emissions (scope 1)
7,021.95 t
Energy emissions (scope 2)
70,099.27 t
Women in the workforce
47.1%
Carbon reduction policy
No
Human rights policy
Yes

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Operates 111 restaurants across 11 countries in Asia, North America, Europe, and Oceania.
  • Offers diverse regional hotpot soups like Japanese Hakata pork bone and Thai Northeastern styles.
  • Sells condiment products and food ingredients globally outside Mainland China, Hong Kong, Macau, and Taiwan.

Weaknesses

  • Relies on hot pot cuisine for 100% of its restaurant operations.
  • Has no presence in Mainland China, Hong Kong, Macau, or Taiwan markets.
  • Limited to 11 countries despite global expansion efforts.

Opportunities

  • Expands into new markets like South America with current global footprint.
  • Introduces new regional dishes such as Korean molten cheese balls and beef tripe.
  • Leverages international presence to grow condiment sales in overseas markets.

Threats

  • Competes with local hot pot chains in Japan, Malaysia, and Thailand.
  • Faces cultural adaptation challenges in new international markets.
  • Depends on overseas markets for 100% of its restaurant revenue.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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