6,490
+4.34%
Close of 9 Nov 2026, in JPY
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About Happinet
Its shares trade on Tokyo Stock Exchange under the ticker 7552.T. It has been listed since 17 December 1998. In the fiscal year to 31 March 2026, it reported revenue of ¥439.05bn and net income of ¥10.10bn. At that date it held total assets of ¥144.00bn and shareholders' equity of ¥60.28bn.
Happinet Corp. engages in the development and marketing of toys, audio-visual software, and video games. The company is headquartered in Taito-Ku, Tokyo-To. The firm operates through four business segments. The Toy segment sells toys, trading cards and miscellaneous goods to mass retailers, specialty stores, convenience stores, electronic commerce operators and secondary wholesalers. The Video and Music segment mainly plans, produces and sells video and music software to mass retailers, specialty stores, convenience stores, electronic commerce operators. The Video Game segment sells video game hardware and software to mass retailers, video specialty stores, convenience stores and e-commerce operators. The Amusement segment operates toy vending machines and sells products to amusement arcade operators.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Distributors
- Listed since
- 17 Dec 1998
- Employees
- 940
- Website
- happinet.co.jp ↗
Leadership
Pay as last reported
- Mr. Kazuhiko NoteChairman of the Board, Chief Executive Officer, Representative Director, since 2001¥155.0m
- Mr. Seiichi EnomotoPresident, Chief Operating Officer, Representative Director, since 2008¥142.0m
- Mr. Hiroshi IshimaruChief Financial Officer, Managing Executive Officer, Chief Director of Business Planning, Director, since 2020
- Mr. Katsuya TsudaManaging Executive Officer, Chief Information Officer, Manager of Information System Office, President of Logistics Company, Director, since 2020
- Mr. Toshiyuki MizutaniManaging Executive Officer, Chief Senior Director of Company, Director, since 2020
- Mr. Kentaro TsujiiManaging Executive Officer, President of Amusement Company
- Mr. Yutaka AmenomoriExecutive Officer, Assistant Manager of Business Strategy Office
- Mr. Keisuke KonishiExecutive Officer, President of Contents Production Company
- Mr. Masataka NonoyamaExecutive Officer, President of Game Company
- Mr. Atsushi SuzukiExecutive Officer, President of Hobby Company
- Mr. Yoshiyuki TakahashiExecutive Officer, Manager of Business Strategy, since 2013
- Mr. Michinori MizunoIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Happinet Corp employs 940 full-time employees in Taito-ku, Tokyo.
- Happinet Corp operates four business segments including toys and video games.
- Happinet Corp sells products to mass retailers, specialty stores, and e-commerce operators.
Weaknesses
- Happinet Corp has no presence in the Health Care or Financials sectors.
- Happinet Corp does not operate in the Information Technology industry.
- Happinet Corp lacks a segment for real estate or consumer staples.
Opportunities
- Happinet Corp can expand into the zyklischer Konsum sector in Japan.
- Happinet Corp can leverage its toy vending machine segment for new markets.
- Happinet Corp can grow its video game segment in the Japanese market.
Threats
- Happinet Corp faces competition from other distributors in Japan.
- Happinet Corp's video game segment is vulnerable to market saturation.
- Happinet Corp's toy segment is affected by changing consumer preferences.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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