2,118.5
+14.42%
Close of 9 Nov 2026, in JPY
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About Lion
Its shares trade on Tokyo Stock Exchange under the ticker 4912.T. It has been listed since 16 May 1949. In the fiscal year to 31 December 2025, it reported revenue of ¥422.09bn and net income of ¥27.59bn. At that date it held total assets of ¥528.60bn and shareholders' equity of ¥322.73bn.
Lion Corp. engages in the manufacture and sale of dental and body care, laundry, household cleaners, pharmaceuticals, and health products. The company is headquartered in Sumida-Ku, Tokyo-To. The firm operates in three business segments. The General Consumable Goods segment purchases and manufactures consumable goods, as well as sells its products through agent stores. This segment also involves pet food trading and over-the-counter management business. The Industrial Goods segment trades industrial products and kitchen cleanser. The Overseas segment manufactures and sells general consumable goods and chemical materials in overseas markets. The firm is also engaged in the design, construction and maintenance of the Company's equipment and the transportation of its products, the real estate, agency and welfare businesses.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Household Products
- Listed since
- 16 May 1949
- Employees
- 7,151
- Website
- lion.co.jp/ja ↗
Leadership
Pay as last reported
- Mr. Masazumi KikukawaChairman of the Board, Chairman of the Board of Directors, Representative Director, since 2010¥131.0m
- Mr. Masayuki TakemoriExecutive President, Chief Executive Officer, Representative Director, since 2021
- Mr. Hitoshi SuzukiExecutive Vice President, Director, since 2016
- Mr. Masaharu MikuniSenior Executive Officer, Chief Director of Health & Home Care Sales
- Mr. Kengo FukudaSenior Executive Officer, Director, since 2017
- Mr. Kenjiro KobayashiSenior Executive Officer, Director, since 2012
- Mr. Yugo KumeSenior Executive Officer, Director, since 2018
- Mr. Fumitomo NoritakeSenior Executive Officer, Director, since 2016
- Mr. Akihiko TakeoExecutive Officer, Director of Accounting
- Mr. Yoshihiro AiharaExecutive Officer, Chief Director of Northeast Asia Business
- Mr. Katsuhiko ChikyuExecutive Officer, Chief Director of Purchasing
- Mr. Go IchitaniExecutive Officer, Chief Director of Southeast and South Asia business
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 89
- Environment
- 99
- Social
- 99
- Governance
- 69
- Direct emissions (scope 1)
- 63,000 t
- Energy emissions (scope 2)
- 90,000 t
- Value chain emissions (scope 3)
- 4,534,000 t
- Women in the workforce
- 40.9%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Lion Corp possesses several strengths that contribute to its success in the market. Firstly, the company has a strong brand reputation, which is recognized for its high-quality and reliable products. This positive perception helps in building customer trust and loyalty. Additionally, Lion Corp has a diverse product portfolio, offering a wide range of consumer goods such as oral care, skincare, home care, and fabric care products. This diversification allows the company to cater to various customer needs and preferences, reducing its dependence on a single product category.
- Furthermore, Lion Corp has established an extensive distribution network, enabling its products to reach a vast customer base both domestically and internationally. The company's ability to effectively distribute its products contributes to increased market penetration and sales growth. Moreover, Lion Corp has a strong focus on research and development (R&D) activities, consistently investing in innovation to create new and improved products. This commitment to R&D helps the company stay ahead of competitors and maintain its position as a market leader.
Weaknesses
- However, Lion Corp also faces certain weaknesses that could hinder its performance. One of the key weaknesses is its limited global presence compared to some of its competitors. While Lion Corp has a strong presence in its home market of Japan, its international reach and market share in other regions may be relatively lower. This can hinder the company's growth potential and limit its ability to fully capitalize on global opportunities.
- Additionally, Lion Corp may face challenges related to pricing. Some of its products might be perceived as premium or higher-priced compared to alternatives in the market. This could impact customer preferences, especially in price-sensitive markets, and pose competition from lower-priced competitors.
Opportunities
- There are several opportunities that Lion Corp can explore to further enhance its position in the market. One significant opportunity lies in expanding its presence in emerging markets. These markets often experience rapid economic growth and rising consumer spending power. By targeting these markets, Lion Corp can tap into new customer segments and leverage its product portfolio to meet the evolving needs of these consumers.
- Furthermore, the growing global trend towards natural and organic products presents an opportunity for Lion Corp. The company can invest in research and development of environmentally friendly and sustainable products to align with changing consumer preferences and increase market share.
Threats
- Lion Corp also faces certain threats that can impact its business operations. One significant threat is intense competition from both domestic and international players in the consumer goods industry. As the market becomes more saturated, companies continuously strive to gain market share through aggressive marketing strategies and product innovation. This can result in margin pressures and a potential loss of market share for Lion Corp.
- Additionally, the dynamic regulatory environment can pose challenges for Lion Corp. Changes in regulations related to product safety, labeling, and ingredient restrictions can necessitate adjustments in manufacturing processes and potentially impact product availability and profitability.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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