1,203
+0.33%
Close of 9 Nov 2026, in JPY
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About Neo Marketing
Its shares trade on Tokyo Stock Exchange under the ticker 4196.T. It has been listed since 22 April 2021. In the fiscal year to 30 September 2025, it reported revenue of ¥2.31bn and net income of ¥26.6m. At that date it held total assets of ¥1.81bn and shareholders' equity of ¥790.5m.
Neo Marketing, Inc. provides marketing research, planning, media communication, and information technology support services. The company is headquartered in Shibuya-Ku, Tokyo-To. The company went IPO on 2021-04-22. The firm provides services after considering the marketing process of the client companies by dividing it into four processes. Marketing process is a company conducts market research, develops products based on the market research results, advertises the developed products, and verifies the advertising effect and the results. The firm develops Marketing Framework 4K, refering to the discovery of consumer insights (Kakushin), product development (Kaihatsu), sales promotion (Kaitaku), and improvement of each measure (Kaizen). The company also provides customer-driven service, insight-driven service, digital marketing service, customer success service, business-to-business (BtoB) marketing support services, cloud sourcing service, and public relations (PR) support services.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Communication Services
- Industry
- Media
- Listed since
- 22 Apr 2021
- Employees
- 96
- Website
- neo-m.jp ↗
Leadership
Pay as last reported
- Mr. Naoki MoritaChief Financial Officer, Director, since 2022
- Mr. Mitsunobu HashimotoRepresentative Director, since 2023
- Mr. Kazufumi AraikeDirector
- Mr. Shigeo HarashimaIndependent Director
- Mr. Takao MiharaIndependent Director
- Mr. Tatsuya NakagawaIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Neo Marketing Inc provides Marketing Framework 4K for client marketing processes.
- The company offers customer-driven and insight-driven services in Communication Services sector.
- Neo Marketing Inc has 96 employees in Shibuya-Ku, Tokyo-To.
Weaknesses
- The company's IPO date is 22 April 2021, which may limit growth.
- Neo Marketing Inc operates only in Japan with no international presence.
- The firm's services are limited to marketing research and media communication.
Opportunities
- Expanding into BtoB marketing support services across Japan.
- Increasing digital marketing service demand in Communication Services.
- Growing customer success service needs in Media industry.
Threats
- Competition from other Communication Services firms in Japan.
- Rising costs in Information Technology support services.
- Potential market saturation in Media sector.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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