1.11
-1.77%
Close of 9 Nov 2026, in HKD
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About Keep
Its shares trade on HKEX under the ticker 3650.HK. It has been listed since 12 July 2023. In the fiscal year to 31 December 2025, it reported revenue of CN¥1.64bn and a net loss of CN¥71.8m. At that date it held total assets of CN¥1.78bn and shareholders' equity of CN¥1.35bn.
Keep Inc is a CN-based company operating in Diversified Consumer Services industry. The company is headquartered in Beijing, Beijing. The company went IPO on 2023-07-12. Keep Inc is a company principally engaged in the provision of comprehensive fitness solutions. The firm operates its business through three segments. The Self-branded Fitness Products segment is engaged in m the sale of self-branded fitness products, including smart fitness devices, such as Keep Bike, Keep Wristband, smart scale, and treadmill, and complementary fitness products including fitness gear, apparel and food. The Membership and Online Paid Contentt segment provides membership subscription and online paid content. The Advertising and Others segment is engaged in offline centers, advertising and others (excluding offline centers).
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Diversified Consumer Services
- Listed since
- 12 Jul 2023
- Employees
- 1,079
- Website
- keep.com ↗
Leadership
Pay as last reported
- Mr. Ning WangFounder, Executive Chairman, Chief Executive Officer, since 2015CN¥2.1m
- Mr. Dong LiuCo-Founder, Vice President of Consumer Fitness Products, Executive Director, since 2021CN¥13.6m
- Mr. Wei PengCo-Founder, Vice President of Online Operations, Executive Director, since 2015CN¥2.2m
- Mr. Ce XuChief Financial Officer
- Mr. Weibo HuangChief Strategy Officer
- Ms. Siu Kuen LaiJoint Company Secretary
- Ms. Yuxin LinJoint Company Secretary
- Ms. Xin GeIndependent Non-executive Director
- Mr. Yigang ShanIndependent Non-Executive Director
- Mr. Haining WangIndependent Non-executive Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Keep Bike and Keep Wristband drive strong product sales in the Self-branded Fitness Products segment.
- 1,079 employees support comprehensive fitness solutions across all segments.
- Membership subscriptions and online paid content generate consistent revenue streams.
Weaknesses
- Limited offline center presence affects the Advertising and Others segment's reach.
- Reliance on self-branded fitness products may limit market diversification.
- No mention of international expansion plans beyond CN market.
Opportunities
- Growing fitness market in CN offers significant expansion potential for Keep Inc.
- Increasing demand for smart fitness devices like Keep Wristband in CN.
- Potential to leverage online paid content for global audience growth.
Threats
- Competition from established fitness brands in CN's competitive market.
- Economic downturns could reduce consumer spending on discretionary fitness services.
- Regulatory changes in CN's Consumer Discretionary sector may impact operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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