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First Hotel Co 2706.TW · TWD

Consumer Discretionary · Taiwan Stock Exchange · 🇹🇼 Taiwan

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12.00

+0.84%

Close of 9 Nov 2026, in TWD

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About First Hotel Co

Its shares trade on Taiwan Stock Exchange under the ticker 2706.TW. It has been listed since 25 June 1991. In the fiscal year to 31 December 2025, it reported revenue of TWD 376.9m and net income of TWD 325.6m. At that date it held total assets of TWD 11.66bn and shareholders' equity of TWD 10.12bn.

First Hotel Co., Ltd. engages in the operation and management of hotels. The company is headquartered in Taipei City, Taipei. The firm operates tourism hotels, which provide spaces for accommodation, catering, parties and meeting. Its leasing of commercial buildings businesses mainly include the leasing of shopping malls. The firm provides services for tourists from Asia, North America, Europe, Australia and Africa, among others.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Hotels, Restaurants & Leisure
Listed since
25 Jun 1991
Employees
37

Leadership

Pay as last reported

  • Ansheng GuChairman of the Board, since 2010
  • Xiaohua XuGeneral ManagerTWD 839,000
  • Xiumei LinDeputy General Manager
  • Wenxian ChenChief Information Security Officer
  • Mr. Shiyu HuangDirector
  • Jinmei XuDirector
  • Mr. Xiehong LiIndependent Director
  • Xiuqin ZhouIndependent Director

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • First Hotel Co Ltd has built a strong reputation in the hospitality industry, known for its high-quality services and guest satisfaction.
  • The company's hotels are strategically located in popular destinations, allowing them to attract a steady flow of tourists and business travelers.
  • First Hotel Co Ltd offers a diverse range of hotel options, catering to various market segments and customer preferences.
  • The company has a large base of loyal customers who frequently choose First Hotel Co Ltd for their accommodation needs.

Weaknesses

  • The company's cost structure may be higher compared to some competitors, impacting profitability and pricing flexibility.
  • First Hotel Co Ltd's online presence is relatively weak, which could limit its ability to attract tech-savvy customers and impact overall sales.

Opportunities

  • With the continuous growth of the global tourism industry, First Hotel Co Ltd can benefit from the increasing number of travelers seeking accommodation.
  • The company has opportunities to expand its operations into emerging markets where there is a rising demand for quality hotels.

Threats

  • The hotel industry is highly competitive, with numerous players offering similar services, which may put pressure on First Hotel Co Ltd's market share and profitability.
  • Fluctuations in the global economy could impact travel patterns and consumer spending, potentially affecting the company's revenue.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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