43.90
+1.74%
Close of 9 Nov 2026, in TWD
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About Ambassador Hotel
Its shares trade on Taiwan Stock Exchange under the ticker 2704.TW. It has been listed since 10 November 1982. In the fiscal year to 31 December 2025, it reported revenue of TWD 1.36bn and net income of TWD 210.0m. At that date it held total assets of TWD 33.28bn and shareholders' equity of TWD 25.60bn.
The Ambassador Hotel Ltd. operates in the hospitality and restaurant industry that manages a portfolio of brands, including Ambassador Hotels, A CUT STEAKHOUSE and Corner Bakery63. The company is headquartered in Taipei City, Taipei. The firm is mainly engaged in the provision of catering services and guest room services. The company operates Chinese restaurants, cafeterias, self-service restaurants, bakeries, steak houses, bars, meeting and banquet halls and golf course restaurants to offer catering services. The restaurant brands under the Company include Market Cafe, YU SUSHI, le bouquet Bread & Bakery, Andante and ACHOI, among others. The firm offers guest room services through the operation of Ambassador Hotel Taipei, Ambassador Hotel Hsinchu, Ambassador Hotel Kaosiung, amba Taipei Ximedning and amba Taipei Zhongshan.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Hotels, Restaurants & Leisure
- Listed since
- 10 Nov 1982
- Website
- ambassador-hotels.com/tc ↗
Leadership
Pay as last reported
- Mr. Emmet HsuChairman of the Board, Chief Executive Officer, since 1985
- Mr. Chang-Lin LeeGeneral Manager-Project, Director, since 1997TWD 240,000
- Mr. Yuan-Ci LeeGeneral Manager-Taipei Branch and Catering Business Group, Director, since 2019
- Mr. Zai-Jheng WangGeneral Manager-Hsinchu Branch and Guest Room Business
- Mr. Bryant HsuChief Operating Officer, General Manager, Chief Sustainability Officer, Director, since 2016
- Ms. Bi-Lan ChenDeputy General Manager-Catering Division of Taipei Branch
- Mr. Jian-Long LinDeputy General Manager-Catering Business Group
- Mr. Hsin-Kuo LinChief Adviser, Director, since 2009
- Mr. Jhong-Ren HeHead of Finance & Accounting & Corporate Governance
- Mr. Heng-Yi DuDirector
- Mr. Han-Chang HsiehDirector, since 2003
- Ms. Shu-Wan HsuDirector, since 1991
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Ambassador Hotel Ltd has a prime location in a popular tourist destination, allowing it to attract a high number of potential guests.
- The hotel offers a wide range of luxurious amenities and facilities, including a spa, swimming pool, and fine dining options, which appeal to discerning travelers.
- Ambassador Hotel Ltd has a strong reputation for providing excellent customer service, ensuring high levels of guest satisfaction and loyalty.
Weaknesses
- The hotel's infrastructure requires renovation and modernization to keep up with the latest industry standards. This may affect guest comfort and overall satisfaction.
- The hotel has limited marketing efforts and lacks a strong online presence, making it difficult to compete with other hotels in the digital age.
- Ambassador Hotel Ltd relies heavily on seasonal tourism, which can result in fluctuations in occupancy rates and revenue throughout the year.
Opportunities
- Expanding the hotel's target market to include business travelers and corporate events can help generate additional revenue and increase occupancy rates.
- Investing in digital marketing strategies and online booking platforms can boost the hotel's visibility and attract a wider range of guests.
- Developing partnerships with local attractions and tour operators can create unique experiential packages, appealing to tourists seeking a comprehensive travel experience.
Threats
- Intense competition from other luxury hotels in the area may affect the hotel's market share and profitability.
- Changes in government policies and regulations related to tourism can impact the hotel's operations and profitability.
- External factors such as economic downturns, natural disasters, and pandemics can significantly impact the hotel's revenue and financial stability.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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