2,682.5
+2.11%
Close of 9 Nov 2026, in JPY
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About DeNA Co
Its shares trade on Tokyo Stock Exchange under the ticker 2432.T. It has been listed since 16 February 2005. In the fiscal year to 31 March 2026, it reported revenue of ¥147.70bn and net income of ¥19.05bn. At that date it held total assets of ¥333.24bn and shareholders' equity of ¥232.62bn.
DeNA Co., Ltd. engages in the development and operation of mobile and online services including games, e-commerce and entertainment content distribution. The company is headquartered in Shibuya-Ku, Tokyo-To. The company went IPO on 2005-02-16. The firm operates in five business segments. The Game segment offers game related services, including mobile game Website Mobage. The E-commerce (EC) segment offers EC related services, including the operation of cellular phone auction Websites under the names Mobaoku, as well as payment services. The Sports segment provides sports related services. The Automotive segment provides automotive related services. The Healthcare segment provides healthcare related services by MYCODE and KenCoM, among others. The New Business and Others segment is engaged in new business and other related business.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Communication Services
- Industry
- Entertainment
- Listed since
- 16 Feb 2005
- Employees
- 2,558
- Website
- dena.com/jp ↗
Leadership
Pay as last reported
- Mr. Shingo OkamuraPresident, Chief Executive Officer, Executive Officer, Chairman of Subsidiary, Representative Director, since 2017
- Mr. Kenichiro MuraguchiGroup Executive Officer, Director of Marketing in Pococha Business Unit in Main Live Community Business Unit
- Mr. Akira KazahayaGroup Executive Officer, Deputy Chief Director of Human Resource, Manager of CEO Office
- Mr. Keita SugawaraGroup Executive Officer, Chief Director of Human Resources
- Mr. Keigo WatanabeExecutive Officer, Chief Director of Business Planning, President of Subsidiary, Director, since 2014
- Mr. Jun OiExecutive Officer, Chairman of Subsidiary, Director, since 2015
- Mr. Taro AkaishiGroup Executive Officer
- Mr. Daewoo ChoiGroup Executive Officer, Senior Director of Cross Border Promotion in Main Game Service Business Unit
- Mr. Kenso FujiiGroup Executive Officer
- Mr. Tatsuhiro HagiwaraGroup Executive Officer
- Ms. Akiko HatakamaGroup Executive Officer
- Mr. Tetsuya IguchiGroup Executive Officer, Chief Director of Game Service Business
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 47
- Environment
- 18
- Social
- 87
- Governance
- 36
- Direct emissions (scope 1)
- 498 t
- Energy emissions (scope 2)
- 4,405 t
- Value chain emissions (scope 3)
- 103,511 t
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- DeNA Co Ltd possesses several strengths that contribute to its success in the market. Firstly, the company has a diverse portfolio of mobile games and applications, catering to a wide range of consumer preferences. This wide range of offerings allows DeNA to reach and engage with a large customer base. Additionally, DeNA has established strategic partnerships with various influential companies, including Nintendo. Such partnerships enable the company to leverage renowned brands and characters, boosting its brand recognition and attracting more users. Furthermore, DeNA has a strong presence in the Japanese market, where it enjoys a significant market share. This market dominance provides the company with a competitive edge and allows it to negotiate better terms with suppliers and partners, ultimately leading to increased profitability.
Weaknesses
- Despite its strengths, DeNA Co Ltd also faces several weaknesses. One major weakness is its limited international presence compared to its domestic market dominance. This narrow geographical reach limits the company's growth potential and exposes it to regional market fluctuations and risks. Additionally, DeNA heavily relies on the success of its mobile games and applications. This reliance on a single product line makes the company vulnerable to changing consumer preferences and industry trends. A decline in the popularity of mobile gaming could significantly impact DeNA's financial performance. Moreover, the company has faced criticism and controversy regarding certain business practices, such as in-game monetization strategies and user data privacy concerns. These negative associations can harm DeNA's reputation and erode consumer trust, leading to decreased user acquisition and retention rates.
Opportunities
- DeNA Co Ltd can capitalize on several opportunities in the market to drive its growth and success. Firstly, the increasing global smartphone penetration presents a significant opportunity for the company to expand its international presence. By developing and localizing mobile games and applications for various regions, DeNA can tap into new markets and diversify its revenue streams. Moreover, the rising popularity of esports and competitive gaming provides DeNA with an opportunity to enter this rapidly growing sector. By investing in esports platforms and partnerships, the company can engage with the esports community and cater to the demands of competitive gamers, further expanding its user base. Additionally, DeNA can leverage emerging technologies, such as virtual reality and augmented reality, to enhance user experiences and develop innovative gaming solutions. Embracing these technologies can differentiate DeNA from its competitors and attract tech-savvy gamers.
Threats
- DeNA Co Ltd faces various threats that can hinder its growth and profitability. Firstly, intense competition in the gaming industry poses a significant threat. The market is saturated with numerous game developers and publishers, making it challenging for DeNA to differentiate itself and gain a competitive advantage. Moreover, regulatory pressures and changes in government policies, particularly regarding data protection and privacy, can pose threats to DeNA's operations. Increased scrutiny or stricter regulations could impact the company's ability to collect and utilize user data for targeted advertising and personalized experiences. Additionally, economic downturns and fluctuations in consumer spending patterns can negatively impact DeNA's revenue. As mobile gaming and in-game purchases are discretionary expenses, they are often the first to be cut back during periods of financial uncertainty or economic downturns.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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