5.51
-0.72%
Close of 9 Nov 2026, in CNY
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About Maiquer Group Co
Its shares trade on Shenzhen under the ticker 002719.SZ. It has been listed since 28 January 2014. In the fiscal year to 31 December 2025, it reported revenue of CN¥601.0m and a net loss of CN¥102.7m. At that date it held total assets of CN¥942.2m and shareholders' equity of CN¥119.4m.
Maiquer Group Co., Ltd. engages in the food processing business. The company is headquartered in Changji, Xinjiang. The company went IPO on 2014-01-28. The firm is principally engaged in the manufacture of dairy products, as well as the operation of bakery chain stores. The firm's main products include dairy products (such as sterilized milk, reconstituted milk and milk-containing beverages), bakery products (including breads, cakes, Chinese and Western cakes and mooncakes) and frozen rice products. The firm distributes its products under the brand Maiquer. The firm is also involved in the research, development and processing of holiday food products. The firm operates bakery franchise stores in Xinjiang Province, Beijing and Zhejiang Province. The firm operates its business in domestic market.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Food Products
- Listed since
- 28 Jan 2014
- Employees
- 2,285
- Website
- maiquer.com ↗
Leadership
Pay as last reported
- Mr. Yong LiChairman of the BoardCN¥388,300
- Ms. Wen XuChief Financial Officer, Deputy General ManagerCN¥285,700
- Mr. Gang LiGeneral Manager, DirectorCN¥425,700
- Ms. Xue YaoDeputy General Manager, Secretary of the BoardCN¥265,300
- Mr. Yongjun JiaDeputy General Manager, Finance ManagerCN¥284,400
- Mr. Chao ZhangDeputy General ManagerCN¥374,500
- Ms. Li ZhangDirector
- Ms. Jiajun ChenIndependent DirectorCN¥100,000
- Mr. Bo GaoIndependent DirectorCN¥100,000
- Mr. Weining HuangIndependent DirectorCN¥100,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Maiquer Group's bakery chain stores in Xinjiang Province, Beijing, and Zhejiang Province drive strong regional sales.
- The company's dairy products like sterilized milk and milk-containing beverages are key revenue sources.
- Maiquer's brand is well-established for bakery and dairy products in domestic markets.
Weaknesses
- Maiquer's business is limited to domestic market, restricting international growth opportunities.
- The company's focus on dairy and bakery products may lead to overreliance on specific market segments.
- Maiquer's operations are concentrated in Xinjiang, Beijing, and Zhejiang, reducing geographic diversification.
Opportunities
- Expanding bakery franchise stores into new provinces could increase market share significantly.
- Developing new holiday food products could attract additional consumer segments.
- Increasing frozen rice product sales in domestic markets offers growth potential.
Threats
- Competition from other domestic food processors in Xinjiang Province may impact market share.
- Economic downturns could reduce consumer spending on discretionary food items.
- Changes in food safety regulations might increase operational costs for dairy processing.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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