16.72
-2.79%
Close of 9 Nov 2026, in CNY
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About Newland Digital Technology Co
Its shares trade on Shenzhen under the ticker 000997.SZ. It has been listed since 7 August 2000. In the fiscal year to 31 December 2025, it reported revenue of CN¥8.76bn and net income of CN¥1.01bn. At that date it held total assets of CN¥14.60bn and shareholders' equity of CN¥7.27bn.
Newland Digital Technology Co., Ltd. engages in the manufacture and development of electronic payment terminals. The company is headquartered in Fuzhou, Fujian. The company went IPO on 2000-08-07. The Company’s main products include bar code identification equipment and point of sale (POS) equipment. The firm also provides software, systems and services to mobile communication and expressway industries. The firm is also involved in real estate business. The firm distributes its products in domestic markets and to overseas markets.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Information Technology
- Industry
- Software
- Listed since
- 7 Aug 2000
- Employees
- 6,620
- Website
- dt.newland.com.cn ↗
Leadership
Pay as last reported
- Ms. Jing WangChairman of the Board, since 2024CN¥1.3m
- Mr. Xuejie LinVice Chairman of the Board, since 2018CN¥494,800
- Mr. Zhiling XuChief Financial Officer, Deputy General ManagerCN¥849,200
- Mr. Gang HuGeneral Manager, Director, since 2024CN¥504,800
- Ms. Fangning XuSecretary of the BoardCN¥513,700
- Mr. Daiqiang ChengIndependent DirectorCN¥42,000
- Mr. Jian LiIndependent DirectorCN¥120,000
- Mr. Yongdong XuIndependent DirectorCN¥120,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 29
- Environment
- 41
- Social
- 30
- Governance
- 17
- Carbon reduction policy
- No
- Human rights policy
- No
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Newland Digital Technology Co Ltd employs 6,620 full-time employees in Fuzhou, Fujian.
- The company manufactures bar code identification equipment and POS equipment for global markets.
- Newland Digital Technology Co Ltd provides software and systems for mobile communication and expressway industries.
Weaknesses
- Newland Digital Technology Co Ltd has a real estate business segment that may distract core operations.
- The company's IPO listing date of 7 August 2000 may indicate limited recent market adaptation.
- Newland Digital Technology Co Ltd's domestic market focus might limit international growth potential.
Opportunities
- Newland Digital Technology Co Ltd can expand its POS equipment sales in overseas markets.
- The company can leverage its software and systems for mobile communication industry growth.
- Newland Digital Technology Co Ltd can grow its real estate business segment in Fuzhou.
Threats
- Newland Digital Technology Co Ltd faces competition from other Information Technology firms in China.
- The company's reliance on domestic markets may expose it to regional economic fluctuations.
- Newland Digital Technology Co Ltd's real estate business segment could face regulatory challenges.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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