Search
00
GBAF Logo
trophy
Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

Subscribe to our newsletter

Get the latest news and updates from our team.

Global Banking & Finance Review®

Global Banking & Finance Review® - Subscribe to our newsletter

Company

    GBAF Logo
    • About Us
    • Profile
    • Privacy & Cookie Policy
    • Terms of Use
    • Contact Us
    • Advertising
    • Submit Post
    • Latest News
    • Research Reports
    • Press Release
    • Awards▾
      • About the Awards
      • Awards TimeTable
      • Submit Nominations
      • Testimonials
      • Media Room
      • Award Winners
      • FAQ
    • Magazines▾
      • Global Banking & Finance Review Magazine Issue 79
      • Global Banking & Finance Review Magazine Issue 78
      • Global Banking & Finance Review Magazine Issue 77
      • Global Banking & Finance Review Magazine Issue 76
      • Global Banking & Finance Review Magazine Issue 75
      • Global Banking & Finance Review Magazine Issue 73
      • Global Banking & Finance Review Magazine Issue 71
      • Global Banking & Finance Review Magazine Issue 70
      • Global Banking & Finance Review Magazine Issue 69
      • Global Banking & Finance Review Magazine Issue 66
    Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

    Global Banking & Finance Review® is a leading financial portal and online magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management.
    Copyright © 2010-2026 GBAF Publications Ltd - All Rights Reserved. | Sitemap | Tags | Developed By eCorpIT

    Editorial & Advertiser disclosure

    Global Banking & Finance Review® is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

    Home > Top Stories > PostcardMania’s Multi-Channel Tech Investment a Hit Among SMBs; Demand Exceeds First Quarter Projections 234% and Causes Hiring Spike
    Top Stories

    PostcardMania’s Multi-Channel Tech Investment a Hit Among SMBs; Demand Exceeds First Quarter Projections 234% and Causes Hiring Spike

    Published by Gbaf News

    Posted on May 26, 2018

    5 min read

    Last updated: January 21, 2026

    Image highlighting PostcardMania's successful launch of Everywhere Small Business™, showcasing its impact on SMB marketing strategies and job growth.
    PostcardMania's marketing campaign success with SMBs - Global Banking & Finance Review
    Why waste money on news and opinion when you can access them for free?

    Take advantage of our newsletter subscription and stay informed on the go!

    Subscribe

    Small business marketing pioneer PostcardMania, this year celebrating their 20th year in business, is pleased to announce a 234% higher-than-anticipated demand for their newest product launch, a hybrid of Facebook/Google/direct mail marketing, causing an unprecedented demand for new positions. Comparing year-over-year numbers, new hires from March to April were 47% higher this year.

    The product in question, coined Everywhere Small Business™, provides SMBs with a competitively priced multi-channel marketing campaign that incorporates targeted direct mail postcards, matching Facebook and Google ads, and proprietary campaign tracking in 24/7 real time.

    Yet, if you ask real business owners what this program means for them, you’ll likely receive a different (and less jargon-laden) response.

    “Small business owners don’t care about proprietary software or tech buzzwords,” said PostcardMania Founder and CEO Joy Gendusa. “What they care about is efficacy and ease of use, and that’s why clients are raving and this launch has been our most successful yet. Before Everywhere Small Business™, time-strapped SMBs had to juggle all of their separate marketing efforts with different vendors and now finally it is seamlessly done for them automatically. All a business owner has to do is tell us who to target by demographic, and within 10 days, their business can be in front of that prospect in his or her mailbox, Facebook feed and on the Google network.”

    Continued Gendusa, “Everywhere Small Business™ is a simple yet powerful micro-targeting program that hits on several platforms at the same time, giving any business the ability to appear everywhere. Hence the name.”

    The current marketplace for multi-channel campaigns eats up either time (as SMBs coordinate campaigns themselves on several platforms) or money (as digital marketing companies normally charge thousands per month to manage each individual platform).

    PostcardMania’s solution offers one cohesively managed campaign under a single point of contact — that being PostcardMania’s award-winning service team — all at a fraction of the current market rate for a similar campaign.

    Campaign analysis has been similarly streamlined into a single point of access for SMBs. Performance for all campaign activity, from anticipated mail drop to Google and Facebook impressions, and recordings of all phone calls the campaign generates, can be monitored via an online dashboard 24/7 using the propriety data analysis software built by PostcardMania’s in-house development team, exclusively for Everywhere Small Business™ campaign management.

    This all-inclusive, turnkey program starts affordably at $0.46 per piece and covers small businesses on all marketing channels, including real-time tracking and analysis. Higher quantities yield an even lower per-piece price.

    Small business marketing pioneer PostcardMania, this year celebrating their 20th year in business, is pleased to announce a 234% higher-than-anticipated demand for their newest product launch, a hybrid of Facebook/Google/direct mail marketing, causing an unprecedented demand for new positions. Comparing year-over-year numbers, new hires from March to April were 47% higher this year.

    The product in question, coined Everywhere Small Business™, provides SMBs with a competitively priced multi-channel marketing campaign that incorporates targeted direct mail postcards, matching Facebook and Google ads, and proprietary campaign tracking in 24/7 real time.

    Yet, if you ask real business owners what this program means for them, you’ll likely receive a different (and less jargon-laden) response.

    “Small business owners don’t care about proprietary software or tech buzzwords,” said PostcardMania Founder and CEO Joy Gendusa. “What they care about is efficacy and ease of use, and that’s why clients are raving and this launch has been our most successful yet. Before Everywhere Small Business™, time-strapped SMBs had to juggle all of their separate marketing efforts with different vendors and now finally it is seamlessly done for them automatically. All a business owner has to do is tell us who to target by demographic, and within 10 days, their business can be in front of that prospect in his or her mailbox, Facebook feed and on the Google network.”

    Continued Gendusa, “Everywhere Small Business™ is a simple yet powerful micro-targeting program that hits on several platforms at the same time, giving any business the ability to appear everywhere. Hence the name.”

    The current marketplace for multi-channel campaigns eats up either time (as SMBs coordinate campaigns themselves on several platforms) or money (as digital marketing companies normally charge thousands per month to manage each individual platform).

    PostcardMania’s solution offers one cohesively managed campaign under a single point of contact — that being PostcardMania’s award-winning service team — all at a fraction of the current market rate for a similar campaign.

    Campaign analysis has been similarly streamlined into a single point of access for SMBs. Performance for all campaign activity, from anticipated mail drop to Google and Facebook impressions, and recordings of all phone calls the campaign generates, can be monitored via an online dashboard 24/7 using the propriety data analysis software built by PostcardMania’s in-house development team, exclusively for Everywhere Small Business™ campaign management.

    This all-inclusive, turnkey program starts affordably at $0.46 per piece and covers small businesses on all marketing channels, including real-time tracking and analysis. Higher quantities yield an even lower per-piece price.

    More from Top Stories

    Explore more articles in the Top Stories category

    Image for Lessons From the Ring and the Deal Table: How Boxing Shapes Steven Nigro’s Approach to Banking and Life
    Lessons From the Ring and the Deal Table: How Boxing Shapes Steven Nigro’s Approach to Banking and Life
    Image for Joe Kiani in 2025: Capital, Conviction, and a Focused Return to Innovation
    Joe Kiani in 2025: Capital, Conviction, and a Focused Return to Innovation
    Image for Marco Robinson – CLOSE THE DEAL AND SUDDENLY GROW RICH
    Marco Robinson – CLOSE THE DEAL AND SUDDENLY GROW RICH
    Image for Digital Tracing: Turning a regulatory obligation into a commercial advantage
    Digital Tracing: Turning a regulatory obligation into a commercial advantage
    Image for Exploring the Role of Blockchain and the Bitcoin Price Today in Education
    Exploring the Role of Blockchain and the Bitcoin Price Today in Education
    Image for Inside the World’s First Collection Industry Conglomerate: PCA Global’s Platform Strategy
    Inside the World’s First Collection Industry Conglomerate: PCA Global’s Platform Strategy
    Image for Chase Buchanan Private Wealth Management Highlights Key Autumn 2025 Budget Takeaways for Expats
    Chase Buchanan Private Wealth Management Highlights Key Autumn 2025 Budget Takeaways for Expats
    Image for PayLaju Strengthens Its Position as Malaysia’s Trusted Interest-Free Sharia-Compliant Loan Provider
    PayLaju Strengthens Its Position as Malaysia’s Trusted Interest-Free Sharia-Compliant Loan Provider
    Image for A Notable Update for Employee Health Benefits:
    A Notable Update for Employee Health Benefits:
    Image for Creating Equity Between Walls: How Mohak Chauhan is Using Engineering, Finance, and Community Vision to Reengineer Affordable Housing
    Creating Equity Between Walls: How Mohak Chauhan is Using Engineering, Finance, and Community Vision to Reengineer Affordable Housing
    Image for Upcoming Book on Real Estate Investing: Harvard Grace Capital Founder Stewart Heath’s Puts Lessons in Print
    Upcoming Book on Real Estate Investing: Harvard Grace Capital Founder Stewart Heath’s Puts Lessons in Print
    Image for ELECTIVA MARKS A LANDMARK FIRST YEAR WITH MAJOR SENIOR APPOINTMENTS AND EXPANSION MILESTONES
    ELECTIVA MARKS A LANDMARK FIRST YEAR WITH MAJOR SENIOR APPOINTMENTS AND EXPANSION MILESTONES
    View All Top Stories Posts
    Previous Top Stories PostModernizing Infrastructure Asset Management Leading to Major New Projects and Partnerships
    Next Top Stories PostaboutMYmortgage.com Announces That Spring EQ Will Be The Preferred Provider of Home Equity Loans