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HEG AND MARKETGOO DELIVER DIY WEB MARKETING TOOLS FOR SMALL BUSINESSES

Published by Gbaf News

Posted on February 6, 2015

2 min read

· Last updated: November 27, 2018

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HEG and MarketGoo Partnership Overview

HEG has partnered with web marketing and search engine optimisation solutions provider MarketGoo, to deliver a web optimisation application specially designed for small and medium businesses. This partnership enhances HEG’s current range of services and offers customers a cost effective approach to increasing and improving their online visibility.

Key Features of MarketGoo Application

The MarketGoo web based application provides businesses with a self-service approach to web optimisation.  Features include daily monitoring of web ranking against competitors and a keyword generator that correctly defines the company’s business and provides suggestions to increase online ranking.  An analysis of the data collected is then presented to the customer through an easy-to-use dashboard and includes tailored advice on how to improve their search engine optimisation (SEO) efforts.  Other features include: web analytics, results measurement, social media monitoring, increasing links to the company’s website and the ability to gain international visibility.

Simplifying SEO for Small Businesses

“MarketGoo’s DIY web marketing tool is changing the image of SEO by simplifying a historically complex and misunderstood area. SEO is relevant to every company, in every industry and the fact our customers have called for an SEO tool is testament to that. Such a product will allow us to provide small and medium businesses with the same opportunities available to larger companies, without the expenditure,” said Dr. Andreas Palm, CEO Mass Hosting, HEG.

“By partnering with HEG, we are able to support small and medium businesses in developing a more prominent online position. We created this application as a result of having worked extensively providing online marketing solutions for this type of client, realising that they have a clear need for a simple and flexible web optimisation tool to boost revenue. Our partnership with HEG supports our goal to automate marketing strategies in order to streamline SEO and web marketing processes, leading to real changes,” said Wences Garcia, Founder, MarketGoo.

Integration With HEG’s Brand Portfolio

MarketGoo will be integrated fully with HEG’s key brands.

Key Takeaways

  • HEG has partnered with MarketGoo to offer an affordable DIY web marketing tool tailored for small and medium businesses.
  • The self‑service application includes features like keyword suggestion, competitor tracking, analytics, social media monitoring, and international visibility.
  • Users receive an easy‑to‑use dashboard with tailored SEO advice and ranking insights versus competitors.
  • MarketGoo’s tool simplifies SEO, enabling smaller businesses to access capabilities traditionally reserved for larger companies.
  • The integration will be seamless across HEG’s core brands, expanding HEG’s service portfolio.

References

Frequently Asked Questions

What is the HEG–MarketGoo partnership about?
HEG has partnered with MarketGoo to offer a web‑based, DIY SEO and web‑marketing tool specifically designed for small and medium businesses.
What features does the MarketGoo tool include?
It offers daily web ranking monitoring vs competitors, keyword generation, analytics, social media monitoring, link building, and international visibility, all via an intuitive dashboard.
How does this benefit SMEs?
It simplifies SEO, giving SMEs actionable guidance and tools that were traditionally only accessible to larger companies, at lower cost.
How is the tool delivered to customers?
The MarketGoo application is seamlessly integrated with HEG’s key brands and offered via HEG’s service portfolio.
Who commented on the launch?
Dr. Andreas Palm (CEO, Mass Hosting, HEG) and Wences Garcia (Founder, MarketGoo) both highlighted the tool’s simplicity and its alignment with SME needs.

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