Expanding its reach within the Canadian market, Glow Digital Media (Glow) has entered into an exclusive partnership with Blue Ant Media to provide its customers with Social Advertising through Managed and SaaS solutions using the unique Glow Machine Technology.
Blue Ant Media is a privately held Canadian media company that creates and distributes engaging content in categories that span lifestyle, travel, music and entertainment. The company owns 8 specialty channels including: Cottage Life, Travel+Escape, Smithsonian Channel, Oasis HD, AUX and their companion websites. Its digital publishing division produces content for online, YouTube channels and monthly tablet magazines.
Ithamar Sorek, Vice President at Glow
Commenting on this latest news, Ithamar Sorek, Vice President Glow said, “We are pleased to be entering this market with such a strong partner that is known for their high quality content and integrity. This exclusive partnership just marks one of many in a fast global expansion plan for Glow Digital Media.”
Partnering for over 12 months non-exclusively, Glow and Blue Ant Media worked with clients such as Starcom MediaVest Group, Gaggi Media, Shoppers Drug Mart and Sears. Both Glow and Blue Ant Media are looking to continue to grow their business base while providing great performance for advertisers having the winning combination of Content and Technology.
“We are thrilled to be chosen as Glow’s Canadian arm and bring Canadian brands another choice,” said Ryan Fuss, VP of Digital Solutions, Blue Ant Media. “We’re also excited about the upcoming suite of social products we’ll be able to offer using Glow Machine.”