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BRACKNELL FOREST TEAMS UP WITH ALLPAY TO LAUNCH PREPAID CITIZEN CARD

Published by Gbaf News

Posted on August 6, 2014

4 min read
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Bracknell Forest and Allpay Partnership Launch

Bracknell Forest Council (BFC) has teamed up with payment specialists allpay to build prepaid functionality into its e+ Citizen card. The functionality offers residents a more flexible way of managing their money with the same smartcard and also gives them access to other services such as leisure and libraries.

Focus on Social Care and Expansion Plans

Initially, the Council is focussing on social care payments but the potential to expand into other targeted areas such as children services and indeed general availability is actively being explored.

The council has been an early adopter and leader in the development of smart card technology within local government – having originally been chosen by the government to lead the delivery of the National Smart Card Project. The new card – which combines the functionality of its existing smartcard, used by more than 80,000 people – was launched last month in a limited trial with a further planned roll out to follow. The solution, which is unique within the market place, can also be made available to other local authorities looking to provide similar schemes for their residents.

How the Prepaid Citizen Card Works

In addition to being used for services such as retail discounts, leisure and library, the new functionality allows the council to load social care funds onto the card for residents wishing to use this new, secure and convenient way of managing their personal budget payments. Residents wishing to use this service for their personal budget must first fill out a form providing the council with their financial details.

The pre-loaded ‘e+’ card will be then be able to be used wherever Visa payments are accepted making it easier for people to pay for the goods, services and support they may need to live their lives to the full. As well as the council’s financial contribution, users will also be able to transfer their own money from their bank account onto the card. Through allpay’s cloud-based web portal, the council is able to have full control and oversight of the funds it provides, including the ability to load and redeem funds and run reports for audit purposes.

Managing Prepaid Card Accounts Online

Service users are able to manage their account through allpay’s secure customer portal, allowing cardholders to view transactions and balance information and set up their own payees online. Supplementary cards can also be issued for companions using the main account bringing much needed clarity about who may have access to these personal budgets.

Leadership Perspectives on the Initiative

Vincent Paliczka, Director of Environment, Culture and Communities at BFC, said: “The prepaid card is another option for people in receipt of personal budget payments to pay for the goods and services they need. Not only is it secure and easy to manage, but the fact the card also gives access to popular council services means it is much more convenient than carrying several cards around. Broadening the use of the e+ card in this way means that the technology really does add value to our residents. It’s all about choice and we hope the security of the card will encourage more people to take direct control of their personal budgets.

“The prepaid card system is also much simpler for the social care office to manage, so it improves back office efficiency and lowers costs. It also allows the council to provide a Visa card and online facility to the unbanked. allpay’s experience within prepaid cards, card manufacturing and local government has allowed us to launch a unique solution that we feel adds value to all parties.”

Pierre Galeon, Corporate and Commercial Director of allpay said: “Bracknell should be commended for its determination to consistently use new technology to improve and reduce the costs of services. Having worked with the council since last year on this joint solution, we’re delighted to be in a position to see the cards now being issued, allowing the council to offer vulnerable people a more flexible way of managing their money.”

Key Takeaways

  • Bracknell Forest Council has integrated prepaid payment functions into its existing e+ Citizen smartcard via a partnership with allpay.
  • The card enables direct social care payments, leisure access, retail discounts and personal budget flexibility.
  • allpay’s cloud-based portal provides the council with control and audit capabilities, while users benefit from secure online account management.
  • The scheme offers convenience, security, and inclusion, supporting unbanked residents and reducing administrative costs.
  • Supplementary companion cards and self-funding capabilities increase the card’s usability and reach.

References

Frequently Asked Questions

What services does the e+ Citizen prepaid card provide?
It allows residents to use social care funds, access leisure and library services, retail discounts, and make Visa-accepted payments.
Who provides the prepaid card technology?
The solution is provided by payment specialist allpay, using its cloud-based portal for fund loading, reporting and management.
Can residents load their own money onto the card?
Yes, users can top up the card from their bank account in addition to funds loaded by the council.
Is this service available only to Bracknell Forest residents?
Currently the scheme is run by Bracknell Forest Council, but the solution can be offered to other local authorities.
What features support card management and oversight?
The council uses allpay’s portal to control loading/redeeming funds and run audit reports, while cardholders view transactions online and manage payees.

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