Finance
Ubisoft confirms targets after strong Assassin's Creed bookings
Published by Global Banking & Finance Review®
Posted on February 12, 2026
2 min readLast updated: February 12, 2026
Global Banking & Finance Review®
Company
Published by Global Banking & Finance Review®
Posted on February 12, 2026
2 min readLast updated: February 12, 2026
Ubisoft confirms financial goals after strong Assassin's Creed sales, with Q3 bookings exceeding forecasts. Restructuring and leadership changes are underway.
(Corrects Assassin's Creed name in headline)
By Leo Marchandon
Feb 12 - French video game publisher Ubisoft confirmed its full-year financial targets on Thursday after third-quarter bookings exceeded company forecasts, driven by its flagship "Assassin's Creed" franchise.
Net bookings for the quarter reached 338 million euros ($402 million), up 12% year-on-year and above the 305 million euro guidance the company issued in November.
Ubisoft maintained its forecast for full-year bookings of around 1.5 billion euros and an operating loss of roughly 1 billion euros.
Ubisoft's shares have fallen more than 80% from their 2018 peak as the company grappled with game delays, weak execution, and investor concerns over its ability to return to profitability.
The guidance was initially announced in January when Ubisoft unveiled a reorganization that included cancelling six games and closing studios in Halifax, Canada, and Stockholm. The company had originally projected 1.9 billion euros in bookings before the January overhaul, which split operations into five genre-focused divisions called "Creative Houses."
The appointment of Creative House leadership will start in March and include external hires of industry veterans, Ubisoft said.
Ubisoft, also behind the "Far Cry" franchise, said its brands attracted around 130 million unique active users across consoles and PC in 2025. The third quarter's outperformance was driven by solid performance from "Assassin's Creed Shadows," which launched on Nintendo's Switch 2 in December.
Ubisoft said it expects cash reserves of between 1.25 billion and 1.35 billion euros by end-March, sufficient to cover a bond maturity of just under 500 million euros due in November 2027.
Chief Financial Officer Frederick Duguet said in a call the company is "looking at several options" to extend the average maturity of its debt beyond that date. The company's total debt stood at 1.15 billion euros at end-September.
($1 = 0.8412 euros)
(Reporting by Leo Marchandon in Gdansk; Editing by Matt Scuffham)
Net bookings refer to the total revenue generated from sales of products and services, minus any returns, discounts, or allowances. It is a key metric for assessing a company's financial performance.
Operating loss occurs when a company's operating expenses exceed its revenues. It indicates that the company is not generating enough income from its core business activities.
Debt management involves strategies to handle and reduce debt, ensuring that obligations are met while maintaining financial stability. It can include refinancing, budgeting, and payment plans.
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