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A straightforward online ordering process and attractive packages now make it very easy for small businesses to set themselves up with a payment terminal and the card acceptance agreement. With its “goCard!” packages – which are unique for Switzerland and can be ordered online – SIX seeks to appeal to newly formed businesses and small merchants,  promoting card acceptance so that consumers can pay without cash in small shops, as well as pop-up stores. 

Budding entrepreneurs and part-time merchants face a multitude of challenges – from marketing strategies and logistics to legal issues and financial matters. A further challenge is how to best align themselves with the payment behavior of their future customers. Making cashless payments has become a matter of course for today’s consumers. SIX aims to give small businesses access to modern payments: a new, intuitive online ordering solution makes it quick and easy to order a “goCard!” package, comprising a payment terminal and low-cost transaction packages. Signing the agreement for card acceptance is simple and straight-forward, and the technical installation is reduced to a minimum. Within a few working days the terminal arrives in the mail and can be put into operation.

In Switzerland in particular, the solution has major market potential. According to a regular report on new commercial register entries in Switzerland*, in 2016 around 41,000 companies were established, which has been a steady trend for three years. Pop-up fashion designers, flower and gift shops, food trucks and muffin stalls are very successful with their small-scale, personal set-ups. Small businesses,   e.g. beautician services, can build on the often spontaneous spending of a mobile clientele with high disposable income. With “goCard!” SIX enables these merchants to secure these revenues.

The “goCard!” packages are based on trend analyses and experience of doing business with merchants of all sizes. In keeping with the current trend, the new offering comes bundled with card acceptance and payment terminal in one package, available at an all-in-one price for physical shops. The transparent bundled prices match the needs of small businesses. A “goCard!” package offer for small webshops without physical stores is already being planned.

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