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NIU launches two new e-scooters customised for Europe

Scooters announced at its Urban Mobility Summit in Paris 

Paris | London  NIU, the #1 smart electric scooter brand in the world, has today announced it is launching two all-new scooters, the N-GT and M+, customised for the European market.

The announcement coincided with NIU’s Urban Mobility Summit in Paris, attended by key European policy experts, decision-makers and stakeholders within the mobility sector. The new scooters are upgrades to NIU’s popular N-Series and M-Series models.

NIU partnered with Bosch, Panasonic, and Vodafone to build the most successful smart e-scooters in the world. The two new scooters are designed with the European consumer in mind, offering different driving modes and extra space for a second passenger. Powered by a Bosch motor and Panasonic battery pack, the N-GT is an all-electric smart scooter with the speed of a 125cc motorbike, engineered to reach over 40 miles per hour with a range of 80 miles. The M+ is a redesigned version of the M-Series purpose-built for two riders, featuring a modern and lightweight design, for a range over 60 miles. The new upgrades mark the company’s commitment to ongoing innovation and creating e-scooters that are customised for local markets.

NIU’s electric scooters are characterized by cutting-edge battery and motor technologies, a dedicated app and award winning design. NIU has sold more than 380,000 scooters worldwide, which have driven 500 million miles across 27 countries, since launching in 2015.

“We aim to bring a new concept of mobility to Europe, enabling people to try a new lifestyle and way of exploring the urban world,” says Token Hu, NIU co-founder. “With the global e-mobility market expected to reach $62.2 billion by 2025, cities are looking into alternative ways of transport to reduce traffic congestion and the resultant air pollution. We are confident that our two all-new e-scooters will help transform the face of urban mobility by offering a high-tech, fun and sustainable alternative to other means of transport.”

NIU targets the young city dweller through its sleek design and its always connected smart technology, which has resulted in an almost cult-like following. With a compact removable lithium-ion battery housed under the seat, and a wheel-mounted Bosch motor, the NIU design team was able to design a minimal scooter that could eliminate the form factor restrictions dictating the design language of petrol-powered scooters for the last half-century.

‘’We see many millennials switching to e-scooters for their daily commute; the first thing they consider ahead of purchasing, is whether it makes them look good, and if it address their generation’s needs and expectations” VP of Design, Carl Liu added.

All scooters come with a prepaid Vodafone SIM card which allows for 24/7 connection to the NIU app. The app provides owners with real-time intelligence such as GPS, anti-theft tracking, remote tracking, scooter diagnostics and a help centre. Furthermore, NIU uses the riding data from all scooters to constantly optimise the performance of its fleet.

The new models are available in the UK for pre-order through NIU’s Indiegogo limited sale, starting end of June. They will also be available via one of NIU’s 650 points of sales in Europe in January 2019.