Search
00
GBAF Logo
trophy
Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

Subscribe to our newsletter

Get the latest news and updates from our team.

Global Banking and Finance Review

Global Banking & Finance Review

Company

    GBAF Logo
    • About Us
    • Profile
    • Privacy & Cookie Policy
    • Terms of Use
    • Contact Us
    • Advertising
    • Submit Post
    • Latest News
    • Research Reports
    • Press Release
    • Awards▾
      • About the Awards
      • Awards TimeTable
      • Submit Nominations
      • Testimonials
      • Media Room
      • Award Winners
      • FAQ
    • Magazines▾
      • Global Banking & Finance Review Magazine Issue 79
      • Global Banking & Finance Review Magazine Issue 78
      • Global Banking & Finance Review Magazine Issue 77
      • Global Banking & Finance Review Magazine Issue 76
      • Global Banking & Finance Review Magazine Issue 75
      • Global Banking & Finance Review Magazine Issue 73
      • Global Banking & Finance Review Magazine Issue 71
      • Global Banking & Finance Review Magazine Issue 70
      • Global Banking & Finance Review Magazine Issue 69
      • Global Banking & Finance Review Magazine Issue 66
    Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

    Global Banking & Finance Review® is a leading financial portal and online magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management.
    Copyright © 2010-2025 GBAF Publications Ltd - All Rights Reserved.

    Editorial & Advertiser disclosure

    Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

    Home > Top Stories > Major German Brands Turn to Salesforce to Navigate Fourth Industrial Revolution
    Top Stories

    Major German Brands Turn to Salesforce to Navigate Fourth Industrial Revolution

    Major German Brands Turn to Salesforce to Navigate Fourth Industrial Revolution

    Published by Gbaf News

    Posted on June 13, 2018

    Featured image for article about Top Stories

    Deutsche Bahn, Siemens, and Villeroy & Boch select Salesforce to power their digital transformations and connect to their customers in a whole new way
    Salesforce increases its real estate footprint and plans to expand data center capacity in the country to support its growing customer base
    More than 100 partners and customer trailblazers join Salesforce to showcase their digital transformations at CEBIT

    MUNICH and HANNOVER, Germany- Salesforce (NYSE: CRM), the global leader in CRM, has announced new customers, including Deutsche Bahn, Siemens and Villeroy & Boch, and expansion plans in Germany to further support the company’s rapidly growing base of customers in the region.

    The announcement was made at CEBIT where Salesforce is the premium event partner and largest exhibitor at the show, hosting a Trailblazer community of more than 100 customers and partners exhibiting in the Salesforce Hall and Salesforce Park.

    Salesforce is experiencing rapid growth in Germany and has increased its real estate footprint with the opening of its new German headquarters in Munich last year. The company also plans to expand its data centre capacity by 100% in Germany in 2019. The increased office space and data centre capacity will further support the company’s rapidly growing base of customers in the region.

    “Germany is home to some of the most digitally advanced businesses in the world today,” said Joachim Schreiner, Country Leader, Germany, Salesforce. “Many of our customers are the global market leaders of their industry and at the forefront of the Fourth Industrial Revolution, working with new technologies such as cloud, social, Internet of Things and artificial intelligence to transform how they connect with their customers. We are delighted to host our Trailblazer community at CEBIT – a meeting place for innovators and pioneers.”

    New German customers include Deutsche Bahn, Siemens and Villeroy & Boch
    Salesforce is growing its customer base in Germany as businesses look for a strategic partner to support their future digital transformation programs. Today, 85% of the DAX30 companies are Salesforce customers and recent new customers include Deutsche Bahn, Siemens, Hapag-Lloyd and Villeroy & Boch.

    • Deutsche Bahn selected Salesforce to meet increasing expectations for customer service and customer experience in the age of the Fourth Industrial Revolution. DB Systel GmbH, a wholly owned subsidiary of DB AG and digital partner for all Group companies, will implement a wide range of digital projects for the companies of DB AG all powered by Salesforce. Christa Koenen, CEO of DB Systel and Group CIO Deutsche Bahn, will discuss the challenges facing Transportation in the age of the Fourth Industrial Revolution and Deutsche Bahn’s digital transformation strategy in a fireside chat hosted by Salesforce on Friday, June 15, 2018 at 1pm on d!talk stage in Hall 9.
    • Siemens is driving forward its transformation with Salesforce. A key element is a corporate cloud architecture system for digital collaboration across different services, products and solutions underpinned by innovative technologies including AI.
    • Hapaq-Lloyd has decided to use Salesforce to provide a compelling customer experience at each commercial touchpoint of the entire logistics process. Hapag-Lloyd aims to enable its employees to react better and faster in order to increase customer loyalty and improve overall productivity.
    • Villeroy & Boch is an example of how the mittelstand is embracing technology to transform their business. Villeroy & Boch wants to increase customer loyalty and to win new customers through a personalised shopping experience. For that, Villeroy & Boch chose Salesforce with the goal to get a more holistic customer view and to make optimum use of the potential of existing data from across the business through intelligent analysis.

    Trailblazers of the Fourth Industrial Revolution gather at CEBIT
    Salesforce will host a week-long program at CEBIT dedicated to innovation, fun, learning and giving back. The Salesforce hall will host the largest keynote theatre of the trade fair with 14 keynotes as part of the d!talk programme – the platform for showcases dedicated to the digitization of business and society.

    The Salesforce Hall and the Salesforce Park will bring together a community of more than 100 partners and customer trailblazers, such as Canyon Bicycles, KONE and REWE digital, all demonstrating practical examples of how successful companies are leveraging new technologies to advance the digital transformation of their business.

    • Canyon Bicycles the bicycle manufacturer and digital pioneer has chosen Salesforce as its strategic platform to connect with its customers, partners and employees in a whole new way. In the Salesforce Park at CEBIT, Canyon Bicycles invites visitors to watch demo bikers riding on a pump track and try the latest bikes. Inside hall 9 visitors can use virtual reality glasses to explore the future of biking.
    • KONE demonstrates how it is leveraging AI technologies, Salesforce Einstein and IBM Watson IoT to deliver intelligent customer service. With a virtual elevator experience, the Finland-based manufacturer illustrates how Salesforce provides its field service technicians with better and more timely information, enabling them to be more proactive in the way they service their elevator and escalator equipment.

    Deutsche Bahn, Siemens, and Villeroy & Boch select Salesforce to power their digital transformations and connect to their customers in a whole new way
    Salesforce increases its real estate footprint and plans to expand data center capacity in the country to support its growing customer base
    More than 100 partners and customer trailblazers join Salesforce to showcase their digital transformations at CEBIT

    MUNICH and HANNOVER, Germany- Salesforce (NYSE: CRM), the global leader in CRM, has announced new customers, including Deutsche Bahn, Siemens and Villeroy & Boch, and expansion plans in Germany to further support the company’s rapidly growing base of customers in the region.

    The announcement was made at CEBIT where Salesforce is the premium event partner and largest exhibitor at the show, hosting a Trailblazer community of more than 100 customers and partners exhibiting in the Salesforce Hall and Salesforce Park.

    Salesforce is experiencing rapid growth in Germany and has increased its real estate footprint with the opening of its new German headquarters in Munich last year. The company also plans to expand its data centre capacity by 100% in Germany in 2019. The increased office space and data centre capacity will further support the company’s rapidly growing base of customers in the region.

    “Germany is home to some of the most digitally advanced businesses in the world today,” said Joachim Schreiner, Country Leader, Germany, Salesforce. “Many of our customers are the global market leaders of their industry and at the forefront of the Fourth Industrial Revolution, working with new technologies such as cloud, social, Internet of Things and artificial intelligence to transform how they connect with their customers. We are delighted to host our Trailblazer community at CEBIT – a meeting place for innovators and pioneers.”

    New German customers include Deutsche Bahn, Siemens and Villeroy & Boch
    Salesforce is growing its customer base in Germany as businesses look for a strategic partner to support their future digital transformation programs. Today, 85% of the DAX30 companies are Salesforce customers and recent new customers include Deutsche Bahn, Siemens, Hapag-Lloyd and Villeroy & Boch.

    • Deutsche Bahn selected Salesforce to meet increasing expectations for customer service and customer experience in the age of the Fourth Industrial Revolution. DB Systel GmbH, a wholly owned subsidiary of DB AG and digital partner for all Group companies, will implement a wide range of digital projects for the companies of DB AG all powered by Salesforce. Christa Koenen, CEO of DB Systel and Group CIO Deutsche Bahn, will discuss the challenges facing Transportation in the age of the Fourth Industrial Revolution and Deutsche Bahn’s digital transformation strategy in a fireside chat hosted by Salesforce on Friday, June 15, 2018 at 1pm on d!talk stage in Hall 9.
    • Siemens is driving forward its transformation with Salesforce. A key element is a corporate cloud architecture system for digital collaboration across different services, products and solutions underpinned by innovative technologies including AI.
    • Hapaq-Lloyd has decided to use Salesforce to provide a compelling customer experience at each commercial touchpoint of the entire logistics process. Hapag-Lloyd aims to enable its employees to react better and faster in order to increase customer loyalty and improve overall productivity.
    • Villeroy & Boch is an example of how the mittelstand is embracing technology to transform their business. Villeroy & Boch wants to increase customer loyalty and to win new customers through a personalised shopping experience. For that, Villeroy & Boch chose Salesforce with the goal to get a more holistic customer view and to make optimum use of the potential of existing data from across the business through intelligent analysis.

    Trailblazers of the Fourth Industrial Revolution gather at CEBIT
    Salesforce will host a week-long program at CEBIT dedicated to innovation, fun, learning and giving back. The Salesforce hall will host the largest keynote theatre of the trade fair with 14 keynotes as part of the d!talk programme – the platform for showcases dedicated to the digitization of business and society.

    The Salesforce Hall and the Salesforce Park will bring together a community of more than 100 partners and customer trailblazers, such as Canyon Bicycles, KONE and REWE digital, all demonstrating practical examples of how successful companies are leveraging new technologies to advance the digital transformation of their business.

    • Canyon Bicycles the bicycle manufacturer and digital pioneer has chosen Salesforce as its strategic platform to connect with its customers, partners and employees in a whole new way. In the Salesforce Park at CEBIT, Canyon Bicycles invites visitors to watch demo bikers riding on a pump track and try the latest bikes. Inside hall 9 visitors can use virtual reality glasses to explore the future of biking.
    • KONE demonstrates how it is leveraging AI technologies, Salesforce Einstein and IBM Watson IoT to deliver intelligent customer service. With a virtual elevator experience, the Finland-based manufacturer illustrates how Salesforce provides its field service technicians with better and more timely information, enabling them to be more proactive in the way they service their elevator and escalator equipment.
    Related Posts
    Inside the World’s First Collection Industry Conglomerate: PCA Global’s Platform Strategy
    Inside the World’s First Collection Industry Conglomerate: PCA Global’s Platform Strategy
    Chase Buchanan Private Wealth Management Highlights Key Autumn 2025 Budget Takeaways for Expats
    Chase Buchanan Private Wealth Management Highlights Key Autumn 2025 Budget Takeaways for Expats
    PayLaju Strengthens Its Position as Malaysia’s Trusted Interest-Free Sharia-Compliant Loan Provider
    PayLaju Strengthens Its Position as Malaysia’s Trusted Interest-Free Sharia-Compliant Loan Provider
    A Notable Update for Employee Health Benefits:
    A Notable Update for Employee Health Benefits:
    Creating Equity Between Walls: How Mohak Chauhan is Using Engineering, Finance, and Community Vision to Reengineer Affordable Housing
    Creating Equity Between Walls: How Mohak Chauhan is Using Engineering, Finance, and Community Vision to Reengineer Affordable Housing
    Upcoming Book on Real Estate Investing: Harvard Grace Capital Founder Stewart Heath’s Puts Lessons in Print
    Upcoming Book on Real Estate Investing: Harvard Grace Capital Founder Stewart Heath’s Puts Lessons in Print
    ELECTIVA MARKS A LANDMARK FIRST YEAR WITH MAJOR SENIOR APPOINTMENTS AND EXPANSION MILESTONES
    ELECTIVA MARKS A LANDMARK FIRST YEAR WITH MAJOR SENIOR APPOINTMENTS AND EXPANSION MILESTONES
    Hebbia Processes One Billion Pages as Financial Institutions Deploy AI Infrastructure at Unprecedented Scale
    Hebbia Processes One Billion Pages as Financial Institutions Deploy AI Infrastructure at Unprecedented Scale
    Beyond Governance Fatigue: Making ESG Integration Work in Financial Markets
    Beyond Governance Fatigue: Making ESG Integration Work in Financial Markets
    Why I-9 Verification Matters for Financial Institutions: Building a Culture of Compliance and Trust
    Why I-9 Verification Matters for Financial Institutions: Building a Culture of Compliance and Trust
    Curvestone AI partners with The White Rose Finance Group to enhance compliance file reviews
    Curvestone AI partners with The White Rose Finance Group to enhance compliance file reviews
    LinkedIn Influence in 2025: Insights from Stevo Jokic on Building Authority and Trust
    LinkedIn Influence in 2025: Insights from Stevo Jokic on Building Authority and Trust

    Why waste money on news and opinions when you can access them for free?

    Take advantage of our newsletter subscription and stay informed on the go!

    Subscribe

    Previous Top Stories PostThe industry showcases many achievements at Big Data Expo 2018
    Next Top Stories PostAllot Telco Security Trends Report Reveals CSP Security Services Prove Highly Effective in Protecting Consumers from Mobile and IoT Threats

    More from Top Stories

    Explore more articles in the Top Stories category

    Should You Take the Dealer’s Bike Insurance or Buy Online Yourself? Here’s the Real Difference

    Should You Take the Dealer’s Bike Insurance or Buy Online Yourself? Here’s the Real Difference

    ID-Pal Unveils ID-Detect Enhancements to Counter Surge in Digital Manipulation and Deepfakes

    ID-Pal Unveils ID-Detect Enhancements to Counter Surge in Digital Manipulation and Deepfakes

    TRUST TAKES THE LEAD: HALF OF UK SHOPPERS HAVE ABANDONED ONLINE PURCHASES OVER SECURITY CONCERNS

    TRUST TAKES THE LEAD: HALF OF UK SHOPPERS HAVE ABANDONED ONLINE PURCHASES OVER SECURITY CONCERNS

    Why Choose Premium Driver Service in Miami Over Rideshare Apps for Business Travel and Special Events?

    Why Choose Premium Driver Service in Miami Over Rideshare Apps for Business Travel and Special Events?

    Over 30 Million Users Benefit From Ant International’s Bettr Credit Tech Solutions

    Over 30 Million Users Benefit From Ant International’s Bettr Credit Tech Solutions

    Side-Hustle Economics: How Part-Time Service Work Can Strengthen Your Financial Plan

    Side-Hustle Economics: How Part-Time Service Work Can Strengthen Your Financial Plan

    London to Host Major Summit on “New Horizons” for Islamic Economy in the UK

    London to Host Major Summit on “New Horizons” for Islamic Economy in the UK

    BLOXX Launches World’s First Home Equity Subscription, Creating a New Residential Asset Class

    BLOXX Launches World’s First Home Equity Subscription, Creating a New Residential Asset Class

    LiaFi Addresses Gap Between Business Transaction and Savings Accounts

    LiaFi Addresses Gap Between Business Transaction and Savings Accounts

    Ant Group Chairman Eric Jing Outlines Strategy for Inclusive AI, Collaboration on Tokenised Settlement

    Ant Group Chairman Eric Jing Outlines Strategy for Inclusive AI, Collaboration on Tokenised Settlement

    Deeply Cultivating the Syndicated Loan and Cross-Border Financing Fields: Empowering Chinese Banks’ Global Expansion with Professional Excellence

    Deeply Cultivating the Syndicated Loan and Cross-Border Financing Fields: Empowering Chinese Banks’ Global Expansion with Professional Excellence

    Ant International’s Antom Launches AI‑Powered MSME App for Finance and Business Operations

    Ant International’s Antom Launches AI‑Powered MSME App for Finance and Business Operations

    View All Top Stories Posts