- London-based pop-up and supper club platform Grub Club joins leading culinary experience platform Eatwith
- Merge allows Londoners to dine with Michelin-trained and Masterchef hosts
- Eatwith becomes driving force in London’s culinary experience economy
Eatwith, the world’s largest community for culinary experiences, bringing people together through food in 130+ countries, today announces the merger of recently acquired pop-up and supper club platform, Grub Club.
From today, Grub Club will be fully integrated into the Eatwith platform, offering Eatwith users an even wider variety of cuisine-centric experiences. With Eatwith’s continued expansion in London, the company cements itself as the biggest player in the Capital’s culinary experience scene.
Grub Club specialises in intimate dining experiences, working with over 500 chefs and 1,000 venues throughout London. It connects locals with talented chefs and exclusive venues to create extraordinary moments and memories. Londoners will now be able to dine with Michelin-trained chefs and experienced foodies on the platform. Experiences available include The clean plate society’s ‘Five course British tasting menu’ and Ramekins & Wine’s expertly crafted ‘Food & Wine Matching Supper Club’ hosted by Masterchef semi-finalist, Jamie Patterson.
Formerly known as VizEat, Eatwith has evolved from 50 to over 25,000 vetted hosts in 130 countries over the course of four years. Eatwith has enabled both global travellers and locals alike to discover exciting, immersive culinary experiences.
Most recently, Eatwith has made headlines with its recent partnerships with brands across the globe including food, travel and tech companies such as TripAdvisor, Ctrip and Apple.
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Eatwith’s Co-founder and CEO, Jean-Michel Petit said:“We’re delighted to welcome Grub Club, a dominating presence in the London food scene, into the Eatwith brand. Introducing trained chefs and experienced food connoisseurs will allow us to provide not only culturally diverse culinary experiences to our London guest community but also cuisine curated by chefs with a great following. We’re excited to democratise access to Michelin quality food experiences.”
Siddarth VijayaKumar, Founder of Grub Club, now UK Managing Director of Eatwith, stated:“We believe that joining forces with Eatwith is a natural union of values and are extremely happy to be a part of the Eatwith family. Our fantastic chefs and amazing venues will now be available to a global market of tourists exploring the Capital. We’re now moving closer towards achieving our goal of bringing world-class experiences to diners in one of the world’s most cutting-edge culinary Capitals.”