Agorai Marketplace Participants Gain Access to DeepVideo’s Smart Product Ads, Matching Video Content to Live Retail Opportunities
This brings into immediate use DeepVideo’s suite of native AI contextual advertising tools, matching video content with advertisers, used to run its Smart Product Ads.
“We are delighted that DeepVideo will be joining the Agorai AI marketplace. This is exactly what Agorai is all about: adding respected and accessible AI value. DeepVideo is using AI to revolutionize how advertisers, retailers and brands reach customers at the exact point of influence and it is just this kind of innovation that will help attract participants to the marketplace, and enable Agorai to achieve its mission,” said Josh Sutton, CEO, Agorai. “DeepVideo has recognized that by making its Smart Product Ads available on our AI marketplace, it is contributing to the democratization of artificial intelligence and will help businesses fully embrace its potential. We are excited to be able to put their AI tools into the hands of many.”
DeepVideo is using AI to change the consumer’s video-watching experience by creating opportunities for publishers and advertisers to more accurately target customers at the time of influence. Using AI and machine learning technology, DeepVideo is able to identify and tag retail products in videos such as items of clothing, home goods, or accessories, creating a video shopping experience that not only engages customers but that provides advertisers with greater insight into who has shown interest in their products.
“We created DeepVideo after recognizing that people often find ads disruptive and distracting. We realized there is a need for a better way to connect consumers with brands, without detracting from their video watching experience. Now, by offering contextual video advertising, we enable consumers to easily view and purchase products that are actually relevant and interesting to them,” said John Ivarone, CEO, DeepVideo. “The Agorai AI Marketplace opens up a new distribution channel for our technology, and enables us to reach new customers and opportunities we didn’t have before. We are pleased to be one of the first companies making our applications available on the platform, and see this as a huge opportunity for other AI companies looking to put their AI into the hands of companies where it will really make a difference.”
DeepVideo not only provides native contextual advertising for video publishers and advertisers, but it delves deeper into the analytics that can identify which influencers drive the highest levels of engagement from consumers. With proving return on investment (ROI) remaining a top five challenge for marketers, DeepVideo provides companies with powerful market intelligence that enables them to ensure they are making the most of their marketing spend.
Agorai allows people to retain ownership of their own AI tools and data assets, while enabling others to access them at scale, across the globe. The Agorai AI and Data Marketplaces are scheduled for launch in late 2018. To participate in the pilot or for more information, visit www.agorai.ai.