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    Home > Top Stories > SAP S/4HANA® Cloud Trail Blazes AI-Powered Innovation to Help Customers Build Intelligent Enterprises
    Top Stories

    SAP S/4HANA® Cloud Trail Blazes AI-Powered Innovation to Help Customers Build Intelligent Enterprises

    Published by Gbaf News

    Posted on June 6, 2018

    9 min read

    Last updated: January 21, 2026

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    SAP SE (NYSE: SAP) today announced that nine out of 10 business leaders believe artificial intelligence (AI) is critical for their companies’ survival over the next five years, according to a survey of 2,500 C-level executives.

    The survey – conducted by SAP in Australia, France, Germany, United Kingdom and the United States – showed that business leaders are ready to act on this acknowledgement, revealing growing market momentum for AI-powered innovation.

    Six out of 10 business leaders polled have implemented or are planning to implement AI in the next year.
    A third of business leaders polled are planning to make serious investments (between US$500,000 and $5 million) in AI in the next 12 months.
    “We want to automate half of all ERP business processes within the next three years using AI-powered functionality,” said Bernd Leukert, member of the Executive Board of SAP SE, Products & Innovation. “SAP S/4HANA Cloud is the only product in the ERP market to give companies the breadth and depth of intelligence they need to leapfrog their competitors to stay on top of their game.”

    SAP S/4HANA® Cloud: The Most Intelligent ERP Offering in the Market Today
    SAP is taking the lead in making AI a core foundational enhancement of its enterprise offerings. While others may claim intelligence, SAP S/4HANA® Cloud is the only tried and true intelligent ERP solution with the following benefits in the market today:

    Hands-free, conversational user experience: SAP S/4HANA Cloud brings the first digital-age, conversational user experience to the ERP software market by integrating with the SAP® CoPilot digital assistant. The intelligent digital assistant for the enterprise from SAP allows users to interact with their ERP software on more social and human terms. As such, SAP S/4HANA Cloud is the world’s first hands-free ERP solution that is fundamentally changing the way customers interact with, and extract value from, their ERP software.
    AI-powered automation: SAP S/4HANA Cloud gives customers the deepest and broadest AI-powered set of functionalities in the ERP market today. Infused with intelligent, self-learning mechanisms, SAP S/4HANA Cloud is redefining the way work is being done. For example, with the latest release of SAP S/4HANA Cloud, project managers now can take advantage of AI-powered project cost forecasting capabilities to reduce budget overruns and make more accurate resource investment decisions.
    Next-generation business processes: SAP S/4HANA Cloud has redefined business processes by combining years of industry expertise with the power of the latest technology innovations, such as AI and in-memory computing technology. Today, a retailer can use dynamic pricing to intelligently adjust prices according to demand. A business manager can tap into staffing predictions based on the requirements and status of a given project or job. These are just two examples of how customers can benefit from next-generation business processes unlocked by SAP S/4HANA Cloud.
    SAP S/4HANA Cloud Enables the Intelligent Enterprise for Customers
    Customers such as La Liga, pladis global, Royal Dutch Shell plc and Beyond Technologies will be present at the SAPPHIRE NOW® conference taking place June 5–7, 2018. They will discuss their “intelligent enterprise” transformation enabled by SAP S/4HANA Cloud.

    La Liga, the top professional association football division of the Spanish football league system, is using SAP S/4HANA Cloud to transform into an intelligent enterprise. To fulfill its ambition to expand into the global entertainment sector, the company needed to overhaul its dated, complex and manual business processes.

    “We have been growing rapidly over the last few years. As we make the leap to become a global entertainment brand, we need the newest technologies and the implementation of a suite of solutions to meet all of our objectives,” said José Guerra, head of corporate operations, La Liga. “We see SAP as a key solution provider to help us achieve them, and we are confident that this relationship will bring to our operations two main benefits: enhanced business processes and quicker innovation cycles.”

    Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
    © 2018 SAP SE. All rights reserved.
    SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see https://www.sap.com/copyright for additional trademark information and notices.

    SAP SE (NYSE: SAP) today announced that nine out of 10 business leaders believe artificial intelligence (AI) is critical for their companies’ survival over the next five years, according to a survey of 2,500 C-level executives.

    The survey – conducted by SAP in Australia, France, Germany, United Kingdom and the United States – showed that business leaders are ready to act on this acknowledgement, revealing growing market momentum for AI-powered innovation.

    Six out of 10 business leaders polled have implemented or are planning to implement AI in the next year.
    A third of business leaders polled are planning to make serious investments (between US$500,000 and $5 million) in AI in the next 12 months.
    “We want to automate half of all ERP business processes within the next three years using AI-powered functionality,” said Bernd Leukert, member of the Executive Board of SAP SE, Products & Innovation. “SAP S/4HANA Cloud is the only product in the ERP market to give companies the breadth and depth of intelligence they need to leapfrog their competitors to stay on top of their game.”

    SAP S/4HANA® Cloud: The Most Intelligent ERP Offering in the Market Today
    SAP is taking the lead in making AI a core foundational enhancement of its enterprise offerings. While others may claim intelligence, SAP S/4HANA® Cloud is the only tried and true intelligent ERP solution with the following benefits in the market today:

    Hands-free, conversational user experience: SAP S/4HANA Cloud brings the first digital-age, conversational user experience to the ERP software market by integrating with the SAP® CoPilot digital assistant. The intelligent digital assistant for the enterprise from SAP allows users to interact with their ERP software on more social and human terms. As such, SAP S/4HANA Cloud is the world’s first hands-free ERP solution that is fundamentally changing the way customers interact with, and extract value from, their ERP software.
    AI-powered automation: SAP S/4HANA Cloud gives customers the deepest and broadest AI-powered set of functionalities in the ERP market today. Infused with intelligent, self-learning mechanisms, SAP S/4HANA Cloud is redefining the way work is being done. For example, with the latest release of SAP S/4HANA Cloud, project managers now can take advantage of AI-powered project cost forecasting capabilities to reduce budget overruns and make more accurate resource investment decisions.
    Next-generation business processes: SAP S/4HANA Cloud has redefined business processes by combining years of industry expertise with the power of the latest technology innovations, such as AI and in-memory computing technology. Today, a retailer can use dynamic pricing to intelligently adjust prices according to demand. A business manager can tap into staffing predictions based on the requirements and status of a given project or job. These are just two examples of how customers can benefit from next-generation business processes unlocked by SAP S/4HANA Cloud.
    SAP S/4HANA Cloud Enables the Intelligent Enterprise for Customers
    Customers such as La Liga, pladis global, Royal Dutch Shell plc and Beyond Technologies will be present at the SAPPHIRE NOW® conference taking place June 5–7, 2018. They will discuss their “intelligent enterprise” transformation enabled by SAP S/4HANA Cloud.

    La Liga, the top professional association football division of the Spanish football league system, is using SAP S/4HANA Cloud to transform into an intelligent enterprise. To fulfill its ambition to expand into the global entertainment sector, the company needed to overhaul its dated, complex and manual business processes.

    “We have been growing rapidly over the last few years. As we make the leap to become a global entertainment brand, we need the newest technologies and the implementation of a suite of solutions to meet all of our objectives,” said José Guerra, head of corporate operations, La Liga. “We see SAP as a key solution provider to help us achieve them, and we are confident that this relationship will bring to our operations two main benefits: enhanced business processes and quicker innovation cycles.”

    Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
    © 2018 SAP SE. All rights reserved.
    SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see https://www.sap.com/copyright for additional trademark information and notices.

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