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Home > Top Stories > Sales Optimize, the eCommerce Data Science & Market Intelligence leader, moves all customer communications to the cloud with Solgari

Sales Optimize, the eCommerce Data Science & Market Intelligence leader, moves all customer communications to the cloud with Solgari

Published by Gbaf News

Posted on May 4, 2018

6 min read

Last updated: January 21, 2026

A remote database administrator working on digital transformation projects - Global Banking & Finance Review — This image depicts a remote database administrator engaged in tasks related to digital transformation, emphasizing the evolving role of DBAs in cloud environments as highlighted in the article.

Fast growing big data sales software provider embraces integrated cloud communications solution to handle increasing customer volumes

Solgari, the global provider of compliant, integrated omni-channel cloud communications services today announced Sales Optimize as the latest fast growing technology company to move all business communications to Solgari’s cloud software platform.

Sales Optimize has fixed the problem of sales lead generation by extracting the latest information on companies directly from the Internet to their Sales Leads SaaS platform. SalesOptimize currently interacts with customers using Solgari Cloud Communication Services. SalesOptimize announced recently closing a funding round of €1.1M and was in the market for business communications software for their sales & operational teams.

Solgari provides our customers all the digital communication channels – including voice, WebRTC video, chat, IM & SMS – while automatically addressing GDPR & PCI DSS compliance requirements through a per user per month SaaS model.

How Sales Optimize Benefits from Solgari:

Using Solgari’s cloud platform, Liz Fulham CEO of SalesOptimize and her management team listen into sales calls to help the new hires to win customers. Liz & her team review daily the Solgari call reports to analyse the sales productivity performance. Each week using Solgari, Liz and her team can listen to sales calls to support the coaching plans for new hires and existing sales staff.

In addition, if Sales Optimize ever needs to record customer interactions, the onerous GDPR compliance needs are met by recording and archiving all channels in an encrypted military grade hosting environment on Solgari’s platform.

Other Key Applications for Sales Optimize Include:

Move to an integrated customer communications solution – Route all inbound & outbound voice, WebRTC video & chat on the same cloud solution.
Advanced cloud contact centre across all channels – communications are handled in order of priority regardless of channel.
Sales training & reporting – unlimited reporting capability to measure internal performance around customer communications.
Integration with Core IT – Solgari’s cloud communications solution integrates with any platform with an open API opening up further efficiencies for Sales Optimize if required.
Cost efficiency – Sales Optimize has moved all communications to a single per user per month SaaS model vs the legacy approach of using multiple vendors to achieve the same.

Liz Fulham, CEO of Sales Optimize commented “our company is experiencing exceptional growth and increasing sales using Solgari. It is critical that we use the most modern cloud based communications solution to help us both present all the digital options including voice & video to our customers and prospects while also ensuring we handle demand in the most efficient way. Solgari achieves all this and we have built a fantastic partnership in a short period of time.”

John Colgan, CEO at Solgari added, “Sales Optimize is a prime example of a highly ambitious technology company that is handling customers globally using Solgari’s integrated omni-channel communications services as opposed to investing valuable resources in trying to achieve the same outcome using multiple vendors. We are delighted to be working with Liz and her team and look forward to partnering with Sales Optimize on their exciting journey ahead.”

Fast growing big data sales software provider embraces integrated cloud communications solution to handle increasing customer volumes

Solgari, the global provider of compliant, integrated omni-channel cloud communications services today announced Sales Optimize as the latest fast growing technology company to move all business communications to Solgari’s cloud software platform.

Sales Optimize has fixed the problem of sales lead generation by extracting the latest information on companies directly from the Internet to their Sales Leads SaaS platform. SalesOptimize currently interacts with customers using Solgari Cloud Communication Services. SalesOptimize announced recently closing a funding round of €1.1M and was in the market for business communications software for their sales & operational teams.

Solgari provides our customers all the digital communication channels – including voice, WebRTC video, chat, IM & SMS – while automatically addressing GDPR & PCI DSS compliance requirements through a per user per month SaaS model.

How Sales Optimize Benefits from Solgari:

Using Solgari’s cloud platform, Liz Fulham CEO of SalesOptimize and her management team listen into sales calls to help the new hires to win customers. Liz & her team review daily the Solgari call reports to analyse the sales productivity performance. Each week using Solgari, Liz and her team can listen to sales calls to support the coaching plans for new hires and existing sales staff.

In addition, if Sales Optimize ever needs to record customer interactions, the onerous GDPR compliance needs are met by recording and archiving all channels in an encrypted military grade hosting environment on Solgari’s platform.

Other Key Applications for Sales Optimize Include:

Move to an integrated customer communications solution – Route all inbound & outbound voice, WebRTC video & chat on the same cloud solution.
Advanced cloud contact centre across all channels – communications are handled in order of priority regardless of channel.
Sales training & reporting – unlimited reporting capability to measure internal performance around customer communications.
Integration with Core IT – Solgari’s cloud communications solution integrates with any platform with an open API opening up further efficiencies for Sales Optimize if required.
Cost efficiency – Sales Optimize has moved all communications to a single per user per month SaaS model vs the legacy approach of using multiple vendors to achieve the same.

Liz Fulham, CEO of Sales Optimize commented “our company is experiencing exceptional growth and increasing sales using Solgari. It is critical that we use the most modern cloud based communications solution to help us both present all the digital options including voice & video to our customers and prospects while also ensuring we handle demand in the most efficient way. Solgari achieves all this and we have built a fantastic partnership in a short period of time.”

John Colgan, CEO at Solgari added, “Sales Optimize is a prime example of a highly ambitious technology company that is handling customers globally using Solgari’s integrated omni-channel communications services as opposed to investing valuable resources in trying to achieve the same outcome using multiple vendors. We are delighted to be working with Liz and her team and look forward to partnering with Sales Optimize on their exciting journey ahead.”