Group photo of tech leaders at Peak 10 data center opening in Atlanta - Global Banking & Finance Review
Attendees including Peak 10 CEO David Jones and Alpharetta Mayor David Belle Isle celebrate the opening of Peak 10’s third data center, highlighting the growth of technology in Atlanta.
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PEAK 10 DRIVES BUSINESS GROWTH IN SOUTHEAST TECH HUB; OPENS THIRD DATA CENTER IN GREATER ATLANTA

Published by Gbaf News

Posted on September 5, 2014

5 min read

· Last updated: December 7, 2018

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Demand for Peak 10’s Flexible, Secure and Reliable Cloud and IaaS Solutions Grow with Expanding Tech Industry

Peak 10 Expands Data Center Presence

As greater Atlanta positions itself as a leading technology hub, national IT infrastructure and cloud services provider, Peak 10, Inc., announced the opening of its third data center facility in the market, responding to the sustained demand for Peak 10’s cloud and data center services to support the region’s prospering business and technology communities. Adding to Peak 10’s 35,000-square-foot local presence, the opening of its Alpharetta facility marks the first complete phase of three 15,000-square-foot data center expansions to accommodate growth.

Atlanta’s Rise as a Technology Powerhouse

Powered by more than 13,000 tech companies, Atlanta has emerged as a frontrunner in business and technology innovation, leading the country in health IT companies, telecom and Internet security and emerging as a mobile payment epicenter. Capitalizing on the rapid expansion, Alpharetta – a northern suburb of Atlanta – is branding itself as “The Technology City of the South,” now home to 35 percent of all the technology companies in Georgia. Amidst this growth – one aspect has been critical in enabling this technology boom to flourish: a solid foundation of infrastructure.

From left, attendees included Lancope CEO Mike Potts, Peak 10 CEO David Jones and Vice President Angela Haneklau, Alpharetta Mayor David Belle Isle, Georgia Association of Technology President Tino Mantella and Greater North Fulton Chamber of Commerce President Brandon Beach

From left, attendees included Lancope CEO Mike Potts, Peak 10 CEO David Jones and Vice President Angela Haneklau, Alpharetta Mayor David Belle Isle, Georgia Association of Technology President Tino Mantella and Greater North Fulton Chamber of Commerce President Brandon Beach

“With the Atlanta market, we are witnessing a remarkable shift as this region becomes a magnet for technology and innovation driven by advancements of data-centric sectors from finance and mobility to logistics, retail and healthcare IT,” said David Jones, Chairman & CEO of Peak 10. “The convergence of these markets – supported by data center and cloud services – creates boundless growth potential for us and our customers here. As the region continues to expand, we will remain deeply interested and invested in their success.”

Serving Diverse Atlanta Businesses

Peak 10 serves hundreds of customers in the greater Atlanta area including automotive retail business, Kauffman Tire; leading value retailer of new and used DVD and Blu-ray movies, MovieStop; and one of the largest online gaming information properties in the United States, Curse. The Peak 10 Alpharetta facility—located off Windward Parkway in the heart of Alpharetta’s tech corridor—will allow Peak 10 to serve up to 800 more businesses and bring Peak 10’s total footprint in greater Atlanta to more than 100,000 square feet.

“We continue to experience great demand for our services as businesses seek secure, hybrid IT infrastructure solutions, supported by exemplary customer support – and the explosion of financial and medical industries in Alpharetta are perfect fit for Peak 10,” said Angela Haneklau, vice president for Peak 10, overseeing Atlanta operations. “This third facility opens up many more doors for Peak 10 and the greater Atlanta region to continue the growth trajectory together.”

Lancope Inc. Among First Tenants

As testament to growth potential, the facility’s first fully operational tenant, Lancope Inc., an Alpharetta-based leading provider of network visibility and security intelligence through contextual security analytics, has already secured its space in the data center as way to increase the security and redundancy of mission critical data. Beginning its relationship with Peak 10 two years ago, Lancope has experienced a 45 percent growth over the last three years, and remains one of the premier technology companies to originate in Atlanta and to grow alongside it. “As we looked strategically for business partners to grow with us, Peak 10 became a logical choice,” said Mike Potts, CEO, Lancope. “Having already established a relationship two years ago with Peak 10 in their Norcross data center, the company offered the best value and best relationship—from efficiency, space and location, all the way down to price.”

Facility Features and Business Benefits

Peak 10’s Alpharetta facility offers businesses a large office space to accommodate employee and customer growth as well as Disaster Recovery (DR) space to accommodate business continuity needs, a high reliability power grid, diverse redundant power feeds, compliance with SSAE 16, PCI and HIPAA/HITECH regulations and 24/7/365 customer support—all aimed at helping businesses increase agility, lower costs, improve performance and focus internal IT resources on core competencies. Beyond the technology, Peak 10’s highly collaborative, customer-centric and compliant approach differentiates it from other providers – enabling the company to successfully grow and serve the, big data and mission critical IT needs in the market.

“Peak 10’s reliable, scalable infrastructure is fully equipped to serve our technology-oriented employment community – and help them grow,” said David Belle Isle, Mayor of Alpharetta. “As we create a culture of technology in Alpharetta, companies like Peak 10 that are enabling innovation and growth are a cornerstone of economic development. We congratulate them on their latest expansion, look forward to future growth, and welcome them to the Technology City of the South.”

Peter Tokar, City of Alpharetta, Economic Development Director, echoed these sentiments. “With its latest expansion, Peak 10 strengthens our goal of breaking the mold and positioning Atlanta to be a national leader in technology alongside Austin and Silicon Valley. The new facility supports Alpharetta’s already attractive landscape – building on our community’s wealth of available land, infrastructure and power grids – all necessary to build upon our diverse talent pool and drive technology education, business and innovation In Alpharetta and beyond.”

Key Takeaways

  • Peak 10 opened its third data center in greater Atlanta in 2014 in Alpharetta to meet rising demand for cloud and IaaS services
  • The 15,000‑sq‑ft Alpharetta facility is the first phase of three expansions, increasing Peak 10’s Atlanta footprint to over 100,000 sq ft
  • The facility supports up to 800 additional businesses and features strong compliance and redundancy standards
  • First tenant Lancope benefits from enhanced security and redundancy; key local customers include Kauffman Tire, MovieStop, and Curse

References

Frequently Asked Questions

Why did Peak 10 open a new data center in Alpharetta?
To respond to sustained demand for its flexible, secure and reliable cloud and IaaS solutions in the growing Atlanta tech market.
How large is the new Alpharetta data center and what will it support?
The initial phase is 15,000 sq ft, part of three such expansions, enabling service for up to 800 more businesses and growing Peak 10’s Greater Atlanta footprint beyond 100,000 sq ft.
Who are example clients served by the new facility?
Clients include automotive retailer Kauffman Tire, DVD/Blu‑ray retailer MovieStop, online gaming site Curse, and security analytics firm Lancope—the facility’s first tenant.

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