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FICO INFOGRAPHIC: ANALYTICS THAT “THINK” LIKE HUMANS

Published by Gbaf News

Posted on July 7, 2014

2 min read

· Last updated: December 10, 2018

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How AI Mimics Human Problem Solving

Stopping fraud, recognising faces and detecting hackers are a few ways artificial intelligence software is acting human … for the good of humans

FICO (NYSE:FICO), a leading predictive analytics and decision management software company, published an infographic that illustrates various ways in which Big Data analytic software mimics processes in the human brain. These applications of artificial intelligence address a range of real-world challenges, from combatting financial crimes and computer hacking to verifying identities

Examples of Human-Like Analytic Processes

The infographic focuses on four examples of artificial intelligence analytics that work the way people think, and are used in business applications today. These include:

  • Neural networks that use connections between bits of data to detect payment fraud in real time, as used in FICO® Falcon® Fraud Manager, which protects 2.5 billion payment card accounts worldwide;
  • Deep networks that use multiple layers of data processing to recognise human faces and speech;
  • Neuro-dynamic programming that improves areas such as conversational virtual agents in travel bookings, by continually recalculating the optimal action to take as new data becomes available;
  • Cyber analytics that protect computers from hackers by recognising control relationships between two entities (e.g., “victim” computer and “hostbot” computer).

“The human brain is the smartest computer ever known — and it’s still a great mystery,” said Dr. Andrew Jennings, chief analytics officer at FICO and head of FICO Labs. “As researchers develop theories about how the brain works, data scientists are increasing the power, capacity and speed of analytic technology. The combination of these two phenomena – applying new theories of neuropsychology to develop sophisticated analytics software – will enable us to solve previously unsolvable problems.”

Key Ways Analytics Replicate Thinking

Four Ways Analytics Think Like You

FICO’s artificial intelligence infographic can be viewed and downloaded at www.fico.com/AI. For more FICO infographics, visit www.fico.com/infographics

Key Takeaways

  • FICO’s AI infographic demonstrates how analytics mimic neural processes like fraud detection and speech recognition.
  • Falcon Fraud Manager uses neural networks to monitor 2.5 billion payment card accounts globally in real time.
  • Deep networks enable facial and speech recognition, neuro-dynamic programming enhances virtual agents, and cyber analytics detect hacking through control relationships.
  • Chief Analytics Officer Dr. Andrew Jennings underscores the merging of neuropsychology theories with analytic technology to solve complex problems.

References

Frequently Asked Questions

What is the purpose of FICO’s AI infographic?
To illustrate how AI analytics mimic human brain processes—such as fraud detection, face/speech recognition, conversational agents, and cyber threat detection.
How many payment card accounts does Falcon Fraud Manager protect?
It protects around 2.5 billion payment card accounts worldwide using real‑time neural network analytics.
Who is quoted in the infographic release?
Dr. Andrew Jennings, FICO’s Chief Analytics Officer and head of FICO Labs, is quoted on applying neuropsychology theories to enhance analytic software.
What are the four AI approaches highlighted?
They are neural networks for fraud detection, deep networks for recognition, neuro‑dynamic programming for virtual agents, and cyber analytics for hacker detection.

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