Andrew Jennings discusses FICO's new patents for fraud detection and analytics - Global Banking & Finance Review
Andrew Jennings, FICO's executive, highlights the company's latest patents in fraud detection and personalized marketing solutions. This image reflects FICO's innovations in network protection and real-time analytics.
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FICO AWARDED FOUR NEW PATENTS FORNETWORK PROTECTION, FRAUD DETECTION, PERSONALISED MARKETING AND REAL-TIME ANALYTIC DISCOVERY

Published by Gbaf News

Posted on January 24, 2015

3 min read

· Last updated: December 11, 2018

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FICO (NYSE: FICO), the predictive analytics and decision management software company announced that it has been awarded four new patents related to fraud detection and advanced analytics. FICO now holds 170 US and foreign patents, and has 93 pending patent applications.

New Patent for Network Protection

Members of FICO’s fraud analytics team patented a network assurance analytic system that monitors telecommunications networks with real-time, streaming, self-calibrating analytic models. FICO uses this technology to determine abnormality in network traffic, and the invention is also incorporated in the company’s work in cyber security.

Andrew Jennings

Andrew Jennings

Fuzzy Tagging for Fraud Detection

FICO also patented a technology for “fuzzy tagging,” which involves a method for tagging a transaction for fraud risk. Rather than tagging each transaction as a binary fraud or non-fraud, the technology uses a spectrum of continuous values to tag transactions, effectively weighting them by their correspondence with fraud across the entire FICO Fraud Consortium. This technique is used in the FICO® Falcon® Platform as well as in custom modelling projects to help improve fraud detection, reduce false positives and improve the customer experience.

Personalized Marketing Patent Awarded

In terms of marketing solutions, FICO patented a “product space browser,” a graphical user interface that helps retailers discover the relationships between a customer’s purchases and their needs. The invention allows retailers to turn masses of purchase transaction data into visual maps that show product affinities and purchase patterns by customer and across customers. This facilitates the discovery of new insights, even for retailers with millions of customers and hundreds of thousands of products. The technology is one of the innovations that led to FICO® Analytic Offer Manager, FICO’s groundbreaking solution for highly personalised marketing.

Real-Time Analytic Discovery System

FICO’s fourth new patent is for real-time determination of data stream semantics. This innovation analyses large amounts of information in real time to categorise the information into clusters of semantic similarity without knowing the contents of the data or having a prior example of the data structure. This invention can be useful in many applications where new datasets are received that must be classified instantly.

“FICO has been pioneering new approaches to analytics and decision management for nearly 60 years,” said Dr. Andrew Jennings, chief analytics officer and head of FICO Labs. “These inventions demonstrate the outstanding work being done by our team of data scientists as they work with FICO clients to solve emerging problems.”

Key Takeaways

  • FICO has secured four new patents enhancing its analytics and security capabilities.
  • New patents cover network protection, fuzzy‑tagging for fraud scoring, personalized marketing via product analytics, and real‑time semantic streaming analysis.
  • FICO’s patent portfolio now totals about 170 active and 93 pending applications.
  • These innovations bolster FICO’s Falcon platform and Analytic Offer Manager for improved accuracy and customer experience.

References

Frequently Asked Questions

What areas do the new patents cover?
They include network assurance analytic systems, fuzzy tagging for fraud weighting, product space browsers for marketing, and real‑time data stream semantic classification.
How does fuzzy tagging benefit fraud detection?
Rather than using binary labels, fuzzy tagging assigns a continuous fraud‑risk score to transactions, reducing false positives and enhancing detection in FICO® Falcon®.
What is the product space browser patent about?
It’s a graphical interface that visualizes product affinities and purchase patterns across customers to enable personalized marketing insights.
What is the real‑time data stream semantics innovation?
It classifies incoming data on the fly into semantic clusters without prior structure, allowing instant insights on new datasets.

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