UK baker Greggs reports sales growth as new menu items boost demand - Finance news and analysis from Global Banking & Finance Review
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UK baker Greggs reports sales growth as new menu items boost demand 

Published by Global Banking & Finance Review

Posted on May 12, 2026

1 min read

· Last updated: May 12, 2026

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British baker Greggs reports sales growth as fresh menu boosts demand

Greggs' Sales Performance and Market Outlook

May 12 (Reuters) - Greggs , Britain's biggest fast food chain, reported on Tuesday improved sales growth from new menu items and kept its full-year outlook unchanged, but warned that the Middle East conflict could drive costs higher into the next year. 

Impact of Middle East Conflict on UK Retailers

The fallout from the U.S.-Israeli attacks on Iran has complicated trading for UK retailers, lifting energy bills and denting consumer confidence, with shoppers cutting non-essential purchases.

Cost Inflation and Future Projections

Greggs still expects cost inflation of about 3% on a like-for-like basis this year, but cautioned that a prolonged conflict could push up costs through end-2026 and into 2027, as for other food retailers.

Sales Growth Driven by New Menu Items

The group, known for its sausage rolls and sweet treats, said like-for-like sales at company-managed shops rose 3.3% in the latest 10 weeks, supported by new menu items such as chicken rolls and salads.

(Reporting by Raechel Thankam Job in Bengaluru; Editing by Sherry Jacob-Phillips)

Key Takeaways

  • Like‑for‑like sales up 3.3% in latest 10 weeks, boosted by new menu innovations
  • Full‑year outlook unchanged despite earlier slowdown to 1.6% LFL growth in early 2026; robust expansion continues
  • Investments in shop openings, supply‑chain automation and cost savings underpin long‑term growth

Frequently Asked Questions

How much did Greggs' like-for-like sales rise in the latest 10 weeks?
Greggs reported a 3.3% rise in like-for-like sales in company-managed shops over the latest 10 weeks.
What contributed to the recent sales growth at Greggs?
The launch of new menu items supported a rise in demand, contributing to Greggs' recent sales growth.
Did Greggs adjust its full-year financial outlook?
No, Greggs kept its full-year outlook unchanged despite the recent sales growth.
Who reported and edited the financial results article for Greggs?
The article was reported by Raechel Thankam Job in Bengaluru and edited by Sherry Jacob-Phillips.

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