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EU targets social media to protect children, von der Leyen says

Published by Global Banking & Finance Review

Posted on May 12, 2026

2 min read

· Last updated: May 12, 2026

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EU Targets Social Media Platforms to Protect Children with Stricter Rules

European Union's Efforts to Regulate Social Media for Child Protection

Introduction: EU's Regulatory Push

BRUSSELS, May 12 (Reuters) - The European Union is working on regulations to reign in on social media's business models to protect children and youth, European Commission's President Ursula von der Leyen said on Tuesday.

The many damages caused to children and youth by exposure to social media are no accident "but the result of business models that treat our children's attention as a commodity," she said in a speech in Copenhagen.

Targeted Platforms and Specific Concerns

Focus on Major Social Media Companies

She added the EU is specifically targeting TikTok, X and Meta Platforms Instagram and Facebook.

Actions Against Addictive Features

"We are taking action against TikTok and its addictive design, endless scrolling, autoplay and push notifications. The same applies to Meta, because we believe Instagram and Facebook are failing to enforce their own minimum age of 13," she said.

AI and Harmful Content

Proceedings Against X for AI Misuse

The Commission has also started proceedings against X for the use of its Grok artificial intelligence tool in creating sexual images of women and children.

Upcoming Regulatory Measures

Targeting Harmful Design Practices

Later this year, the Commission will target "addictive

and harmful design practices" such as "attention capture, complex contracts, subscription traps", she said.

Advocacy for Age Restrictions

Von der Leyen also advocated for strict rules banning social media access for teenagers younger than a certain age.

"The question is not whether young people should have access to social media, the question is whether social media should have access to young people," she said.

Conclusion

(Reporting by Inti Landauro, Editing by Charlotte Van Campenhout)

Key Takeaways

  • EU is targeting social media for addictive design practices — infinite scroll, autoplay, push notifications — treating children’s attention as a commodity
  • The Commission has launched formal Digital Services Act proceedings against X over its Grok AI generating sexualized images including children; a privacy investigation under GDPR is also active
  • Preliminary findings show TikTok breaches EU law on addictive design; MEPs back raising minimum social media age to 16 with stricter protections

Frequently Asked Questions

Which social media platforms is the EU targeting for regulation?
The EU is targeting TikTok, Instagram, Facebook, and X (formerly Twitter) to protect children and youth from harmful business practices.
What business models are being criticized by the EU?
The EU criticizes social media business models that commoditize children's attention and use addictive design features such as endless scrolling, autoplay, and push notifications.
What actions is the EU taking against social media companies?
The EU has started proceedings against TikTok, Meta (Instagram and Facebook), and X, targeting their addictive design practices and failures in minimum age enforcement.
What is the EU's position on social media access for young people?
The EU is considering strict rules to ban social media access for teenagers below a certain age to better protect them from harmful content and design.
Why is X being investigated by the European Commission?
X is under investigation for its Grok AI tool, which allegedly created sexual images involving women and children.

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