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Image for Playground xyz appoints new team members as it solidifies its position as a leader in the attention space
Business

Playground xyz appoints new team members as it solidifies its position as a leader in the attention space

Playground xyz’s latest hires reflect burgeoning interest in its ground-breaking technology as marke...

23rd June, 2022

Image for Delta, Kellogg join IBM pledge to fight bias in online ad targeting
Top Stories

Delta, Kellogg join IBM pledge to fight bias in online ad targeting

By Paresh Dave OAKLAND, Calif. (Reuters) – Delta Air Lines Inc, Kellogg Co and several big ad agenci...

20th June, 2022

Image for Adnami welcomes Svenja Damzog as Publisher Director DACH to lead continued expansion in the region
Top Stories

Adnami welcomes Svenja Damzog as Publisher Director DACH to lead continued expansion in the region

The ad tech company’s latest hire brings extensive experience and a valuable network as Adnami conti...

17th June, 2022

Image for GumGum and Frameplay Partner to Deliver Contextually Relevant, Intrinsic In-Game Advertisements
Top Stories

GumGum and Frameplay Partner to Deliver Contextually Relevant, Intrinsic In-Game Advertisements

Joint solution allows advertisers to amplify brand messages across premium gaming content creating a...

14th June, 2022

Image for White Bullet data shows huge uptick in compliance in countries it monitors as it helps clients avoid costly fines
Technology

White Bullet data shows huge uptick in compliance in countries it monitors as it helps clients avoid costly fines

The cyber safety company has driven an enormous uptick in compliance, preventing ads from appearing...

14th June, 2022

Image for Cavai and Azerion deliver industry first with conversational in-stream video
Top Stories

Cavai and Azerion deliver industry first with conversational in-stream video

Azerion and Cavai continue to build on their longstanding global partnership to deliver world-first...

14th June, 2022

Image for Passendo appoints Harry Charalambous as Head of Demand & International Growth
Top Stories

Passendo appoints Harry Charalambous as Head of Demand & International Growth

The latest appointment follows a spate of new hires at the Copenhagen-based in-email advertising dis...

9th June, 2022

Image for GumGum Announces Industry First Contextual Partnership with Tumblr
Top Stories

GumGum Announces Industry First Contextual Partnership with Tumblr

Tumblr becomes the first social platform to leverage Verity™, the only contextual solution with MRC...

9th June, 2022

Image for Havas Media Group Partners with Lumen Research to Measure and Optimise Attention at Global Scale
Top Stories

Havas Media Group Partners with Lumen Research to Measure and Optimise Attention at Global Scale

New data-driven capability equips brands with the resources to identify meaningful, attention-comman...

1st June, 2022

Image for GumGum and Invincible Entertainment announce partnership on new CTV ad integration
Top Stories

GumGum and Invincible Entertainment announce partnership on new CTV ad integration

London, UK – May 26th, 2022 – GumGum, a contextual-first global digital advertising platform, announ...

26th May, 2022

Image for Exit Bee hires Neil Stewart as Business Development Director as its client roster grows
Top Stories

Exit Bee hires Neil Stewart as Business Development Director as its client roster grows

The next-generation ad company gears up to help even more agencies, brands and publishers enhance pe...

19th May, 2022

Image for GumGum Joins Global Alliance for Responsible Media (GARM) Providing Contextual, Brand Safety and Suitability Expertise to Industry Standardisation Efforts
Top Stories

GumGum Joins Global Alliance for Responsible Media (GARM) Providing Contextual, Brand Safety and Suitability Expertise to Industry Standardisation Efforts

London, UK, May 12th, 2022 — GumGum, a contextual-first global digital advertising platform, today a...

12th May, 2022