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Home > Top Stories > Personetics’ David Sosna and BGL BNP Paribas’ Josselin Hébert to Present the Case for Proactive Money Management at Money20/20

Personetics’ David Sosna and BGL BNP Paribas’ Josselin Hébert to Present the Case for Proactive Money Management at Money20/20

Published by Gbaf News

Posted on May 24, 2018

3 min read

Last updated: January 21, 2026

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Money20/20 Europe will be held in Amsterdam, 4-6 June 2018. The presentation by Personetics and BGL BNP Paribas will take place on Wednesday, the 6th of June at 4:20 pm in The Lion’s Den.

AI-powered Proactive Money Management will be the topic of a joint presentation by Josselin Hébert, Head of Business Innovation & Digital Change at BGL BNP Paribas, and David Sosna, Co-founder and CEO of Personetics at Money20/20 Europe.

Proactive Money Management enables banks to deliver timely and relevant bite-sized tips and advice that help customers control of their day-to-day finances, make better decisions about their money, and take small but tangible steps towards better financial health.

“Most people simply don’t have the time, knowledge, or patience to deal with their finances. The intersection of cognitive technology and open banking presents a unique opportunity for financial services providers to help customers with proactive money management tools that are highly-personalized, forward-looking, and tightly integrated into the everyday banking experience,” said Personetics Co-founder and CEO David Sosna.

Josselin Hébert, Head of Business Innovation & Digital Change at BGL BNP Paribas, will share the bank’s vision and lessons learned from the collaboration with Personetics to deliver personalized insights and guidance to the bank’s customers.

The presentation will take place on Wednesday, the 6th of June at 4:20 pm in The Lion’s Den.

Personetics will also take part in BNP Paribas Startup Square at VivaTech 2018 on May 24-26 in Paris and showcase AI-powered cognitive banking applications that drive personalization of the banking experience

Money20/20 Europe will be held in Amsterdam, 4-6 June 2018. The presentation by Personetics and BGL BNP Paribas will take place on Wednesday, the 6th of June at 4:20 pm in The Lion’s Den.

AI-powered Proactive Money Management will be the topic of a joint presentation by Josselin Hébert, Head of Business Innovation & Digital Change at BGL BNP Paribas, and David Sosna, Co-founder and CEO of Personetics at Money20/20 Europe.

Proactive Money Management enables banks to deliver timely and relevant bite-sized tips and advice that help customers control of their day-to-day finances, make better decisions about their money, and take small but tangible steps towards better financial health.

“Most people simply don’t have the time, knowledge, or patience to deal with their finances. The intersection of cognitive technology and open banking presents a unique opportunity for financial services providers to help customers with proactive money management tools that are highly-personalized, forward-looking, and tightly integrated into the everyday banking experience,” said Personetics Co-founder and CEO David Sosna.

Josselin Hébert, Head of Business Innovation & Digital Change at BGL BNP Paribas, will share the bank’s vision and lessons learned from the collaboration with Personetics to deliver personalized insights and guidance to the bank’s customers.

The presentation will take place on Wednesday, the 6th of June at 4:20 pm in The Lion’s Den.

Personetics will also take part in BNP Paribas Startup Square at VivaTech 2018 on May 24-26 in Paris and showcase AI-powered cognitive banking applications that drive personalization of the banking experience