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PARSEQ EXPANDS CONTACT CENTRE OPERATIONS WITH THE ADDITION OF PURE

Published by Gbaf News

Posted on September 10, 2014

2 min read
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Parseq Acquires Pure to Boost Growth

Leading business process outsourcer Parseq has acquired Brighton-based charity contact centre Pure as part of its strategy to reach £100m turnover in the next three years.

Strategic Client Expansion in Charity Sector

Pure boasts an impressive charity-based client list including Save the Children, Unicef and Sue Ryder, and is a strategic addition to Parseq’s existing charity operation, which increases the company’s sector penetration and global reach.

Enhancing Fundraising Capabilities Globally

Parseq’s fundraising operations now combine knowledge and experience across two continents, expanding capacity, capabilities and time-zone coverage, through strategic partnerships in North America.

Parseq CEO Derwyn Jones said: “Pure is a strategic and cultural fit for our existing charity fundraising operation.

“Existing clients of Pure will experience the benefits of being part of a fast growing innovative business that is bringing exciting new services to the sector..

“And it increases our experience and capabilities in the not for profit space as we move closer to our goal of building an outsourcing company that focuses only on business processes with a turnover of £100m.”

Acquisition Impact on Workforce and Clients

Parseq provides end-to-end business process outsourcing for many large corporates. The acquisition, for an undisclosed sum, takes its workforce from 2,700 to 2,850 operating from five key sites around the UK; Rotherham, London, Sunderland, Glasgow and Brighton.

The combined turnover of the group will now exceed £65m and its client footprint covers the top 10 international banks, a third of the UK’s utility sector, the charity sector and a significant presence in the UK insurance sector.

Recent Acquisitions Strengthen Market Position

The move comes just two months after its acquisition of Sunderland-based 2Touch, a major contact centre and fulfilment business, which added a complementary 1,000 seat call centre and back office fulfilment operation to Parseq’s existing back office, call centre and fundraising operations.

Key Takeaways

  • Parseq acquired charity contact centre Pure based in Brighton to bolster its nonprofit sector operations.
  • The acquisition increases Parseq’s workforce from 2,700 to 2,850 across five UK locations.
  • Combined turnover now exceeds £65m, aiding Parseq’s goal of reaching £100m turnover in three years.
  • Pure brings high-profile charity clients like Save the Children, Unicef and Sue Ryder to Parseq’s client portfolio.

References

Frequently Asked Questions

Who did Parseq acquire?
Parseq acquired Pure, a Brighton‑based charity contact centre.
What charities does Pure serve?
Pure’s clients include Save the Children, Unicef and Sue Ryder.
How did the acquisition affect Parseq’s turnover and staff?
The acquisition boosted staff from 2,700 to 2,850 and raised combined turnover above £65m.
What strategic benefit does this acquisition bring?
It enhances Parseq’s not‑for‑profit sector reach, capacity, time‑zone coverage and supports its £100m turnover target.

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