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    Home > Headlines > Italian police seize fake 'Made in Italy' tomato puree
    Headlines

    Italian police seize fake 'Made in Italy' tomato puree

    Published by Global Banking & Finance Review®

    Posted on November 20, 2025

    2 min read

    Last updated: January 20, 2026

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    Tags:import and exportconsumer perceptionfinancial communityPublic Healthsustainability

    Quick Summary

    Italian police seized over 42 tonnes of tomato puree falsely labeled as 'Made in Italy', entering via Bulgaria. The fraud posed potential health risks.

    Italian Police Seize Falsely Labeled 'Made in Italy' Tomato Puree

    (Amends headline to remove repetition)

    MILAN (Reuters) -Italy's border police said on Thursday they had seized more than 42 tonnes of tomato puree falsely labelled as 'Made in Italy', which had entered the country via Bulgaria.     

    One of the world's leading tomato sauce producers, Italy has in the past been embroiled in controversy over the mislabelling of tomato paste imported from China. 

    Italian officers seized the tomato sauce in two separate operations after stopping two trucks coming from Bulgaria during checks at the port of Brindisi in the southeast, the Guardia di Finanza police said in a statement.

    It was not clear whether the tomato puree originated from Bulgaria or from another country, they added.

    The seized shipments were intended for two Italian companies known for "Made in Italy" tomato products, the Guardia di Finanza said. 

    It did not disclose the names of the companies.    

    The alleged fraud would have generated hundreds of thousands of euros in illicit profits and posed a potential risk to public health, "since the presence of contaminants banned by EU legislation cannot be ruled out", the police statement added. 

    "Consumers would have thought they were buying a product from Italy, but who knows what they would have eaten," Colonel Emilio Fiora, commander of the Brindisi unit of the Guardia di Finanza, told Reuters. 

    (Reporting by Sara Rossi, editing by Alvise Armellini)

    Key Takeaways

    • •Italian police seized over 42 tonnes of fake 'Made in Italy' tomato puree.
    • •The puree entered Italy via Bulgaria.
    • •The fraud could have generated illicit profits and posed health risks.
    • •The shipments were intended for two Italian companies.
    • •The origin of the puree remains unclear.

    Frequently Asked Questions about Italian police seize fake 'Made in Italy' tomato puree

    1What is consumer perception?

    Consumer perception is how consumers view and interpret a brand or product based on their experiences, beliefs, and marketing messages. It significantly influences purchasing decisions.

    2What is sustainability?

    Sustainability is the practice of meeting current needs without compromising the ability of future generations to meet theirs. It often involves environmental conservation and responsible resource management.

    3What is import and export?

    Import and export refer to the buying and selling of goods and services across international borders. Imports are products brought into a country, while exports are goods sent to other countries.

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