Published by Gbaf News
Posted on January 27, 2016
2 min readLast updated: January 22, 2026
Providing customisation, localisation and alternative payment methods
SafeCharge (LON:SCH), a leader in advanced payment technologies, announces that Proficient City (a member of the Game Hollywood Group), a major international game publisher, has selected SafeCharge to provide payments solutions for Proficient City games.
Further to evaluating several payment providers Proficient City selected SafeCharge’s Personalised Cashier, a customised payment solution available on desktop, tablet and mobile, for their browser games. SafeCharge’s localisation capabilities based on geo-location enables Proficient City to provide players with approximately twenty languages and multiple alternative payment methods (APMs) and currencies. These capabilities allow Proficient City games to be marketed globally. SafeCharge is also providing a currency conversion tool to give Proficient City the facility to support foreign users paying in local currencies.
Yuval Ziv, COO, SafeCharge comments: “Proficient City is a fast growing company from China and we are pleased that it has chosen us to provide payment solutions. Our payment technologies now enable games developers to market their games into countries which they would otherwise not have been able to operate in.”
Xitou Lee, COO of Proficient City says: “We looked at multiple payment service providers and chose SafeCharge due to its extremely strong online games pedigree. SafeCharge will enable us to market games faster, with an improved payment user interface. It will allow us to reach new players with enhanced localisation and alternative payment methods.”
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