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    Home > Headlines > European wine may be left out of trade deal with U.S., lobby group says 
    Headlines

    European wine may be left out of trade deal with U.S., lobby group says 

    Published by Global Banking & Finance Review®

    Posted on July 11, 2025

    2 min read

    Last updated: January 22, 2026

    European wine may be left out of trade deal with U.S., lobby group says  - Headlines news and analysis from Global Banking & Finance Review
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    Tags:International tradefinancial marketseconomic growthInvestment opportunities

    Quick Summary

    European wines could be excluded from the EU-US trade deal, impacting exports worth nearly 5 billion euros annually.

    European wine may be left out of trade deal with U.S., lobby group says

    PARIS (Reuters) -European wines may not benefit from preferential treatment in any trade agreement between the EU and the administration of U.S. President Donald Trump, the industry's main lobby group said on Friday. 

    "We are deeply concerned about the potential exclusion of wine from the list of sensitive goods included in the deal package," said Marzia Varvaglione, president of the European wine producers group CEEV.

    Products like French Bordeaux, Italian Chianti or Spanish Rioja heavily rely on the United States as their major export market, with annual shipments worth almost 5 billion euros ($5.84 billion). 

    Reuters reported earlier this week the bloc was on the verge of winning concessions to U.S. baseline tariffs of 10% for aircraft and parts, some medical equipment and alcoholic beverages, but it was initially unclear whether wine was part of the deal. 

    Industry officials have repeatedly called for a "zero for zero" approach to boost the alcohol trade across the Atlantic. 

    Although most of Europe's wine industry is made up of smaller and mostly unlisted business, some major publicly traded companies like LVMH and Pernod Ricard count wineries among their assets. 

    ($1 = 0.8562 euros)

    (Reporting by Emma Rumney, writing by Charlotte Van Campenhout, Editing by Tassilo Hummel)

    Key Takeaways

    • •European wines might not be included in the EU-US trade deal.
    • •Wine exports to the US are valued at nearly 5 billion euros annually.
    • •Lobby group CEEV expresses concern over potential exclusion.
    • •US tariffs on other goods may not extend to wine.
    • •Major companies like LVMH have stakes in the wine industry.

    Frequently Asked Questions about European wine may be left out of trade deal with U.S., lobby group says 

    1What is the main concern regarding European wines and the U.S. trade deal?

    The main concern is the potential exclusion of wine from the list of sensitive goods in the trade agreement between the EU and the U.S.

    2How much do European wines export to the United States?

    European wines, including French Bordeaux and Italian Chianti, export nearly 5 billion euros worth of products to the United States annually.

    3What approach do industry officials advocate for in the trade negotiations?

    Industry officials have called for a 'zero for zero' approach to enhance the alcohol trade between Europe and the U.S.

    4Which companies are significant players in the European wine industry?

    Major publicly traded companies like LVMH and Pernod Ricard own wineries and are significant players in the European wine industry.

    5What recent developments have been reported regarding U.S. tariffs?

    Recent reports indicate that the EU is close to winning concessions on U.S. baseline tariffs for various goods, including alcoholic beverages.

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