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    Trading

    Spain’s Puig Posts 11% Rise in Q3 Sales, Beats Expectations

    Published by Uma Rajagopal

    Posted on October 30, 2024

    2 min read

    Last updated: January 29, 2026

    Add as preferred source on Google
    This image illustrates Puig's impressive 11% rise in Q3 sales, showcasing their strong performance in the fashion and fragrance sectors amidst market challenges. Highlighting the company's growth against competitors, it reflects the optimism in the beauty industry.
    Sales report image highlighting Puig's 11% Q3 growth in fashion and fragrances - Global Banking & Finance Review
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    Tags:retail tradefinancial managementconsumer perceptionInvestment opportunitiesmarket capitalisation

    By Corina Pons

    MADRID (Reuters) -Spanish fashion and perfumes company Puig reported an 11% rise in third-quarter sales on Tuesday, beating analysts’ expectations after sector rivals posted disappointing results due to lower demand in China.

    The Barcelona-based firm behind perfume brands Rabanne, Carolina Herrera and Jean Paul Gaultier said net sales for the three-months ending Sept. 30 were 1.26 billion euros ($1.35 billion), above the average of 1.17 billion euros forecast by analysts polled by LSEG.

    Puig, which made its debut on the Spanish stock exchange in May, is less exposed to the Chinese market than most of its peers. More than half of its net sales came from Europe, the Middle East and Africa, where they grew by 14% last quarter.

    In Asia, sales were up 1% to 103 million euros, while they rose 10% in the Americas region.

    Chief Executive Marc Puig said retailers are quite bullish on the fragrance category to build up inventory for the holiday season, adding the company is not yet seeing any slowdown in markets such as the U.S. or Europe.

    “We see optimism for Christmas,” he told analysts during a call after results came out.

    Rival L’Oreal last week reported a 3.4% rise in third-quarter sales, a result that fell short of expectations. The company blamed lower demand for beauty products in China and slower growth in its dermatology division.

    Meanwhile, French luxury giant LVMH saw a 3% fall in sales, undershooting estimates as demand in China and Japan weakened.

    Puig, which also owns luxury skincare and makeup brands Byredo and Charlotte Tilbury, told investors in September it expects sales this year to grow at a faster pace than the 6%-7% forecast for the global premium beauty market.

    The company’s net sales grew 10% to 3.42 billion euros in the first nine months of the year.

    Sales in its fragrance business, which generates most of Puig’s revenue, grew by 11%, while skincare sales increased by 19%.

    The company’s makeup brands sold 7.3% more, despite cosmetic product sales remaining weak in Asia.

    ($1 = 0.9263 euros)

    (Reporting by Corina Pons; Editing by Charlie Devereux and David Latona)

    Frequently Asked Questions about Spain’s Puig posts 11% rise in Q3 sales, beats expectations

    1What is net sales?

    Net sales refer to the total revenue from sales of goods or services, minus returns, allowances, and discounts. It provides a clearer picture of a company's revenue generation.

    2What is market capitalisation?

    Market capitalisation is the total market value of a company's outstanding shares of stock. It is calculated by multiplying the share price by the total number of shares.

    3What is a holiday season in retail?

    The holiday season in retail typically refers to the period leading up to major holidays, such as Christmas, when consumer spending increases significantly.

    4What is consumer perception?

    Consumer perception is how customers view a brand or product, influenced by their experiences, marketing, and social factors. It affects purchasing decisions.

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