Nigel Green, CEO deVere Group discusses money as a social taboo - Global Banking & Finance Review
Nigel Green, CEO of deVere Group, highlights findings from a study indicating that money is a challenging topic for high-net-worth individuals, emphasizing its status as a social taboo.
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MONEY IS THE LAST SOCIAL TABOO FOR THE RICH, REVEALS DEVERE STUDY

Published by Gbaf News

Posted on March 11, 2014

3 min read

· Last updated: March 8, 2019

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Wealthy Individuals Avoid Money Conversations

Money is the most uncomfortable topic of conversation for six out of ten high-net-worth individuals, according to a new international poll.

In the global survey conducted by deVere Group, one of the world’s largest independent financial advisory organizations, 61 per cent of those polled ranked personal finance as the most difficult subject to discuss with family, friends and colleagues.

Nigel Green, CEO deVere Group

Nigel Green, CEO deVere Group

Money vs Other Sensitive Topics

It came ahead of politics (14 per cent), sex (11 per cent), religion (8 per cent), and health issues (6 per cent) in the study of 1,125 clients who have investable assets of more than $1.5m.  The respondents came from the U.S., the U.K, Hong Kong, the United Arab Emirates, and South Africa.

Expert Insight on Emotional Wealth

Of the findings, deVere Group founder and chief executive, Nigel Green, comments:  “Money may be on most people’s mind much of the time but this poll underscores that personal finance – which can include income, debt, tax, savings and expenses, – is almost universally regarded as the worst topic of conversation.  I imagine that it might come as a surprise to many that those who have money still dislike talking about it.

“For many, wealth comes with plenty of intense emotions so perhaps it’s little wonder that even the ‘better-off’ prefer to discuss almost anything else – including those famous dinner party taboos of politics and religion.  Money is the last social taboo, it would seem.

“I think the survey’s findings suggest that there is perhaps some degree of misplaced guilt or embarrassment surrounding money by those who have accumulated it – despite the fact that high-net-worth individuals are typically likely to be society’s primary wealth and job creators and major tax contributors.”

Wider Social Reluctance to Discuss Finances

Mr Green adds: “On a wider level, the survey indicates how there remains a ‘bury your head in the sand’ attitude to finances as people simply don’t want to talk about money even to their nearest and dearest.

“Ignoring or putting off tackling any personal finance issues is always the worst way to handle such things as you will, almost inevitably, be creating far bigger challenges in the future – this is especially true when it comes to managing debts and investments and saving for retirement.

“You wouldn’t put off tackling a serious health issue and the same logic should be applied to money.

Breaking the Taboo Can Bring Benefits

He concludes: “By banishing the money taboo, society can celebrate how wealth can enrich lives and build further on this value, plus we can become more proactive in dealing with any challenges that may arise.”

Key Takeaways

  • 61% of high‑net‑worth individuals find discussing money the most uncomfortable topic.
  • Money ranks ahead of politics, sex, religion, and health as the biggest taboo.
  • Avoiding money talks can lead to greater financial challenges down the road.
  • Wealth often carries emotional burdens leading to guilt or embarrassment about finances.

References

Frequently Asked Questions

What percentage of wealthy individuals find money the most difficult topic to discuss?
61% of those polled ranked personal finance as the most uncomfortable subject to discuss.
Which topics are considered less taboo than money?
Politics (14%), sex (11%), religion (8%), and health issues (6%) ranked as less uncomfortable than money.
Which regions were included in the deVere Group survey?
Respondents came from the U.S., the U.K., Hong Kong, the United Arab Emirates, and South Africa.
What emotional reasons might make money a taboo topic for the wealthy?
The findings suggest misplaced guilt or embarrassment surrounding wealth, causing high‑net‑worth individuals to avoid discussing money.
Why is avoiding money conversations problematic?
Ignoring personal finance issues can create much bigger challenges in the future, similar to delaying action on a serious health issue.

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