Connect with us

Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website. .

Interviews

JUDO PAYMENTS CEO ON THE FUTURE OF MOBILE PAYMENTS

Mobile-Banking-Second-Wave

As with all of our events we bring together the most compelling sessions and case studies for you and your business. Recently we spoke with Dennis Jones CEO of Judo Mobile Payments and asked him how the landscape of mobile payments is changing and what the future holds.

What are your views on Mobile Payments industry right now?

Currently the mobile payments industry is very fragmented and at early stages of customer adoption.  Buyers are often confused or overwhelmed by the technical and financial implications of offering the mobile-initiated payment systems that consumers increasingly demand.  Over the next year, we will see the beginning of a step change moving mobile-initiated payments to the forefront of the overall payments industry, eventually over taking both traditional e-commerce and card present payment volumes.

What’s the biggest challenges you face in the mobile payment industry?

The term ‘mobile payment’ is widely abused and means different things to different stakeholders.  We need a common set of language and deeper understanding by the relevant stakeholders to ensure mobile commerce meets the needs of consumers and businesses alike.

What are your views on MPOS market?

mPOS in EMV markets is a difficult proposition outside of markets where the technology can ‘leapfrog’ traditional Chip & PIN machines.  For some businesses, it is a fantastic opportunity to increase sales and decrease purchase friction.  However, for many businesses, the rates are too high, the technology (e.g. bluetooth) too cumbersome, or the hardware costs deplete the expected value of enabling mPOS.  Where we believe there is the most opportunity for mPOS is with corporate and door to door sales organizations where either device-based mPOS or mobile-initiated CNP payments have great potential.

How does your product differentiate you from your competitors?

Judo is Europe’s only mobile-first payments platform.  Our technology processes payments in a single server call, reducing failed transactions and cart abandonment while our off the shelf UI greatly speeds up and simplifies the often cumbersome card entry process.  We embed mobile specific and traditional fraud detection into our payment services and route transactions to maximise sales while minimising risk and associated losses on every device.  Unlike traditional payment service providers, judo has highly flexible business models that can provide all card acceptance services in a single partnership, or we can work with your existing Acquiring bank to ensure your mobile offering is best in class.

How do you see the future of mobile payments?

A majority of transactions will involve the ‘computer in our pockets’, whether a smartphone or something we don’t yet have, by 2020 causing businesses to be disrupted at three times the speed of that caused by the e-commerce revolution.

I am organising the next conference in London on mobile payment, if you are interested in learning more about the latest trends and innovations in mobile payments and how it’s affecting your business, please join me at Mobile Money Wallet Summit 2015 Europe where experts will debate the hottest mobile payment, mobile wallet and mobile money issues.

Tom Evans,

Mobile Money Wallet Summit 2015

http://www.mmwsummit.com

About Us – Mobile Money Wallet Summit Europe 2015  

We are delighted to welcome you to Mobile Money & Wallet Summit 2015. Now in its third year, the annual conference is packed with experts from the mobile ecosystem to discuss the hottest trends and topics. Mobile Money & Wallet Summit 2015 is the industry’s ‘must attend’ event of the year.  With mobile money, mobile payments and mobile wallet phenomenal growth and adoption, it will quickly become the primary way to make transactions. From mobile commerce to mobile banking, mobile payment to mobile wallet – there has never been a more exciting or optimum time to scale or launch your mobile money initiative. http://www.mmwsummit.com

image

Global Banking & Finance Review

 

Why waste money on news and opinions when you can access them for free?

Take advantage of our newsletter subscription and stay informed on the go!


By submitting this form, you are consenting to receive marketing emails from: Global Banking & Finance Review │ Banking │ Finance │ Technology. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Recent Post