Award-winning P2P firm, Kuflink, are pleased to announce a new addition to their fast-growing team; Ed Hounsell, who is stepping into the role of Chief Marketing Officer.

Ed brings a wealth of experience in marketing, product development and improving customer experience from across the financial services industry.

Ed’s career started with Lloyds Bank credit card marketing and TfL where he worked on London’s Oyster card and contactless rollout, before turning to the world of start-ups and fintech with Ukash, Currency Cloud and Secure Trading.

Speaking of his new position, Ed commented “With the rise of challenger banks and fintech, customers are waking up to the benefits of alternative finance. P2P offers another great choice for customers, and as Kuflink is backed by UK property and great customer service, I am excited to be a part of the revolution”.

Narinder Khattoare, CEO at Kuflink, said “Ed is a fantastic addition and exactly what the team needs to oversee the national launch of several innovative new products that we have been working on”.

The new Chief Marketing Officer will bring a tighter focus to customer engagement and communications as well as using his extensive financial marketing experience to ensure the successful rollout of numerous exciting new ventures for Kuflink.