Finance
Robinhood rolls out desktop trading in UK to target seasoned retail investors
Published by Global Banking & Finance Review®
Posted on May 28, 2025
2 min readLast updated: January 23, 2026
Global Banking & Finance Review®
Company
Published by Global Banking & Finance Review®
Posted on May 28, 2025
2 min readLast updated: January 23, 2026
Robinhood introduces its desktop trading platform in the UK, aiming to provide advanced tools for retail investors seeking better financial health.
By Niket Nishant
(Reuters) -U.S.-based online brokerage Robinhood said on Wednesday it was expanding its desktop platform into the UK to extend its reach among retail investors looking for more sophisticated trading tools.
The launch comes months after the company first unveiled the product for its U.S. customers.
WHY IT'S IMPORTANT
Retail investors are increasingly viewing trading as an alternative career path to build wealth and strengthen their financial health, rather than just a hobby.
To cater to their evolving needs, firms such as Robinhood are rolling out additional features typically reserved for more advanced traders.
Desktop trading platforms allow users to tailor their workspace more effectively than mobile apps. Traders can monitor multiple charts simultaneously and execute trades faster.
CONTEXT
Robinhood's desktop platform, called 'Robinhood Legend', was launched in the U.S. in October.
The company, which is aiming to become a broader part of its customers' finances, also launched wealth management and private banking services in March.
The expansion could help insulate the company from the cyclical nature of its core trading business.
KEY QUOTES
"Retail customers are a lot more engaged in the market, a lot more thoughtful about what they're invested in, more interested in the news and movements and passionate about the names they hold," Jordan Sinclair, head of Robinhood UK, said in an interview.
Many of the traders have come to realize that trading offers a far more efficient path to achieving financial goals than simply parking money in low-interest accounts, he added.
(Reporting by Niket Nishant in Bengaluru; Editing by Shinjini Ganguli)
Robinhood launched its desktop trading platform in the UK, targeting retail investors seeking more sophisticated trading tools.
Desktop trading platforms allow users to tailor their workspace more effectively, monitor multiple charts simultaneously, and execute trades faster than mobile apps.
The desktop platform is called 'Robinhood Legend', which was first launched in the U.S. in October.
Retail investors are viewing trading as a viable alternative career path to build wealth and improve their financial health, rather than just a hobby.
In addition to the desktop trading platform, Robinhood has also launched wealth management and private banking services.
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