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Home > Finance > SMG to be valued at up to $5.6 billion in next week's IPO

Finance

SMG to be valued at up to $5.6 billion in next week's IPO

Published by Global Banking and Finance Review

Posted on September 11, 2025

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(Reuters) - Swiss Marketplace Group is set to be valued at up to $5.6 billion in its upcoming IPO on the Swiss stock exchange, which is to take place on or around September 19, major stakeholder TX Group said on Thursday.

SMG has begun its bookbuilding process with an estimated market capitalisation of between 4.2 billion and 4.5 billion Swiss francs. Its shares will be sold for between 43 and 46 Swiss francs ($53.84-$57.60) each, TX Group said in a statement.

The online property portal, the largest of its kind in Switzerland, operates websites including Immoscout24 and car platform Autoscout24, and had announced earlier this month its intention to go public.

SMG is currently being investigated by the Swiss competition authority COMCO, which said on Wednesday it is making preliminary antitrust checks on the business.

($1 = 0.7986 Swiss francs)

(Reporting by Marleen Kaesebier in Gdansk; Editing by Ludwig Burger and Matt Scuffham)

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