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    Home > Finance > Reddit shares plummet as user growth miss takes shine off strong forecast
    Finance

    Reddit shares plummet as user growth miss takes shine off strong forecast

    Published by Global Banking & Finance Review®

    Posted on February 13, 2025

    2 min read

    Last updated: January 26, 2026

    An image depicting the decline of Reddit's shares following a disappointing user growth report. The article discusses the impact on the stock market and Reddit's revenue forecast.
    Reddit stock chart showing plummeting shares post user growth miss - Global Banking & Finance Review
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    Quick Summary

    Reddit shares dropped 6% after missing user growth estimates, overshadowing a strong revenue forecast. Google's AI search changes impacted traffic.

    Reddit Shares Decline Amid User Growth Shortfall

    By Jaspreet Singh and Joel Jose

    (Reuters) -Reddit shares fell 6% in early trading on Thursday after the social media firm missed Wall Street estimates for fourth-quarter daily active unique visitors, hit by Google's search algorithm change.

    Google's focus on artificial intelligence-generated summaries that provide information on top of search engine results page before traditional website links, likely hit traffic for Reddit, said Susannah Streeter, head of money and markets at Hargreaves Lansdown.

    "With AI overviews offering a more diversified digest of topics, it can give more prominence to less well-known sources," Streeter added.

    Reddit CEO Steve Huffman said the traffic from Google search has recovered in the first quarter.

    Daily active unique visitors rose 39% to 101.7 million in the fourth quarter, but missed analysts' average estimate of 103.3 million, according to data compiled by LSEG.

    But a decline in user growth, compared to a 47% increase in the previous quarter, overshadowed the company's better-than-expected revenue forecast for the first quarter and upbeat fourth-quarter revenue.

    The company's stock has gained more than six-fold since its debut in March 2024.

    The stock is set to lose more than $2 billion from its market value of $38.01 billion as of last close, if losses hold.

    At least 10 brokerages raised their price target on the stock, while one trimmed following the results.

    The social media platform's international revenue growth outpaced its U.S. performance for the first time since mid-2023, driven by its machine learning language translation roll out.

    Reddit has benefited from its AI content licensing deals with Alphabet's Google and Microsoft-backed OpenAI, but they did not provide a meaningful ramp in the fourth quarter.

    Huffman said the company is "still working" on various deals. "We are still talking to some of the big players."

    Reddit currently trades at 196.90 times the estimates of its earnings for the next 12 months, compared with 26.99 times for Snap and Pinterest's 20.53.

    (Reporting by Joel Jose and Jaspreet Singh in Bengaluru; Editing by Shinjini Ganguli)

    Key Takeaways

    • •Reddit shares fell 6% due to missed user growth estimates.
    • •Google's AI-driven search changes impacted Reddit traffic.
    • •Reddit's international revenue growth surpassed U.S. growth.
    • •AI content licensing deals with Google and OpenAI are ongoing.
    • •Reddit's stock has increased six-fold since its debut.

    Frequently Asked Questions about Reddit shares plummet as user growth miss takes shine off strong forecast

    1What is the main topic?

    The article discusses Reddit's share decline due to missed user growth estimates and the impact of Google's AI search changes.

    2How did Google's AI changes affect Reddit?

    Google's AI-generated summaries likely reduced traffic to Reddit by providing information before traditional links.

    3What is Reddit's revenue forecast?

    Despite the user growth miss, Reddit provided a better-than-expected revenue forecast for the first quarter.

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