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    Home > Finance > Fox Corp results beat estimates as US election fuels ad spending
    Finance

    Fox Corp results beat estimates as US election fuels ad spending

    Published by Global Banking & Finance Review®

    Posted on February 4, 2025

    2 min read

    Last updated: January 26, 2026

    The image illustrates Fox Corp's financial success driven by a surge in advertising revenue from the U.S. elections, showcasing the impact on traditional and streaming media.
    Fox Corp's quarterly results highlight election-driven ad spending surge - Global Banking & Finance Review
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    Quick Summary

    Fox Corp's earnings exceeded expectations due to election-driven ad spending and increased viewership, with revenue reaching $5.08 billion.

    Fox Corp Earnings Exceed Estimates with Election Ad Boost

    (Reuters) -Fox Corp surpassed quarterly revenue and profit expectations on Tuesday, as the U.S. broadcaster benefited from an election-driven advertising surge on its news network and more commercials on its Tubi streaming service.

    Shares of the New York-based company were up 4% before the bell.

    The U.S. presidential election in November powered ad spending across traditional media, with research firm Magna Global estimating political commercials brought in $6 billion of revenue. That helped the industry mark its best year for ad sales in well over a decade, barring the post-COVID rebound of 2021.

    Conservative-leaning Fox has also enjoyed strong viewership since the election, outshining rivals such as MSNBC and CNN that have been hit by declines after Donald Trump's victory over former Vice President Kamala Harris, data from Nielsen showed.

    Advertising revenue for the second quarter rose to $2.42 billion from about $2 billion last year.

    The company also got a boost from higher Major League Baseball ratings for the 2024 season, it said.

    Fox marked a 9% increase in baseball watchers aged 18-34, with an average viewership of about 1.9 million, data released by the professional baseball league showed.

    Revenue for the second quarter stood at $5.08 billion, beating estimates of $4.85 billion, according to data compiled by LSEG.

    On an adjusted basis, Fox made a profit of 96 cents per share in the quarter ended Dec. 31, compared with estimates of 67 cents.

    (Reporting by Rishi Kant in Bengaluru; Editing by Devika Syamnath)

    Key Takeaways

    • •Fox Corp's revenue and profit exceeded expectations due to election-driven ad spending.
    • •The U.S. presidential election significantly boosted traditional media ad revenue.
    • •Fox's advertising revenue increased to $2.42 billion in the second quarter.
    • •Higher MLB ratings contributed to Fox's financial success.
    • •Fox's adjusted profit was 96 cents per share, surpassing estimates.

    Frequently Asked Questions about Fox Corp results beat estimates as US election fuels ad spending

    1What is the main topic?

    The main topic is Fox Corp's financial performance, driven by election-related advertising revenue.

    2How did the US election impact Fox Corp?

    The US election led to a surge in advertising spending, boosting Fox Corp's revenue and profit.

    3What other factors contributed to Fox's earnings?

    Increased viewership from Major League Baseball games also contributed to Fox's earnings.

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